At Monpure London, we understand that healthy hair directly impacts confidence and well-being. However, constant exposure to urban environments can leave tresses lacklustre and vulnerable. Between pollution particles, hard water minerals, UV rays, heat styling, and even lifestyle stresses, strands become damaged—depleted of vital lipids, proteins, and nutrients.
The good news? With small tweaks to your haircare regimen and diet, you can achieve noticeable strengthening and shine in just 7 days. Monpure London's team of experts has developed 5 science-backed steps for revitalizing your locks and restoring its natural health and strength.
Detangle Before Washing
Begin your haircare ritual by gently detangling your locks before stepping into the shower. Untangling is crucial to prevent breakage, which occurs 3 times more easily on wet strands. When hair is saturated, hydrogen bonds within the cortex weaken, reducing internal strength. Additionally, water causes the cuticle (the protective outer layer) to swell and crack. Avoid combing knots under running water, which strains the fibre. Instead, smooth out locks when dry, evenly distributing natural oils from the scalp down to the ends.
Fortify with Proteins
As you lather up, opt for a shampoo containing a potent concentration of peptide ingredients. MONPURE’s Strengthening Silk Protein Shampoo contains an ample dosage of vegan silk peptides to reinforce weak areas and mend existing damage. Vegan silk proteins are a vegan alternative to silk peptides that deliver a physical and breathable protective barrier to the hair and scalp. This delivers a robust barrier function against external aggressors such as pollution. Vegan silk peptides improve carbon particle removal by up to 83% with each shampoo wash while improving thermal damage repair by 72% with each wash. City living and exposure to pollution can often leave hair brittle and dull. However, vegan silk peptides also improve the hair’s smoothness and shine, leaving it silky to the touch.
Peptides fill gaps in cracked cuticles, allowing the shampoo to repair split ends and improve elasticity. Rinse thoroughly before moving on to the next nourishing step.
Condition (The Right Way)
Load up on a lightweight, nourishing conditioner to replace the lipids and proteins inside the hair shaft, while sealing the outer cuticle. The Strengthening Essence-Conditioner, inspired by K-beauty regimes, resembles a skincare essence with its lightweight consistency - allowing you to confidently replenish moisture and nourishment back into the scalp without fear of a weighed-down or greasy aftermath. Wash out your conditioner with cold water. Cold water lays down the cuticle more smoothly, ultimately preventing moisture loss, snags, and heat damage.
Nourish from Within
Just as skin reflects inner health, your hair depends on a balanced, nutrient-rich diet. A balanced, nutrient-dense diet provides the building blocks for strong hair growth. Prioritise intake of lean protein, iron, zinc, vitamin B12, and antioxidant-containing foods. Consider supplements if your struggles with shedding and breakage persist. An iron deficiency can inhibit hair from reaching its maximum length phase. Therefore, eat plenty of red meat, spinach, lentils, pumpkin seeds and beetroot.
Repair the Hair's Cuticle
After cleansing and conditioning, it’s crucial to seal in moisture and nutrients. We recommend finishing with the Ultralight Healthy Hair Oil massaged into mid-lengths to ends. This multitasking elixir contains concentrated active ingredients to target several structural issues simultaneously.
Vegan keratin, mimics hair’s natural proteins to smooth down raised cuticles and protect vulnerable areas prone to breakage. Meanwhile, Coenzyme Q10 provides antioxidant power against free radicals and urban pollutants that degrade shine. Additional support comes from nourishing oils like castor oil, wheat germ oil and argan oil. Together they optimize moisture retention, plump strands and enhance youthful radiance.
Despite its potency, the Ultralight Healthy Hair Oil won’t weigh fine hair down. Use it as a frizz-fighting styler, damaged strand treatment, heat protectant and mid-week refresher. Over time, consistent application smooths texture minimizes split ends and maximises hair health.
While completely transforming damaged strands takes time, noticeable improvements can happen in as little as 7 days. By focusing on scalp health and implementing small tweaks to your haircare and lifestyle, you can set your strands on the path toward strength and longevity. Commit to nurturing your hair and enjoy the confidence that comes with seeing and feeling the remarkable results.
