The MONPURE Autumn Haircare Guide

The MONPURE Autumn Haircare Guide While summer is usually accompanied by hair damage from UV exposure and sea water or even excessively oily scalps, the onset of autumn can lead to dryness, dullness, brittleness, frizz and scalp irritation. As the seasons change and the temperatures begin to drop, our scalp and hair are confronted with a host of new challenges, whether it be the elements themselves, central heating, cold winds or the increased use of styling tools. We turn to hair dryers and stylers during autumn as air-drying becomes a lot more difficult in colder temperatures, and leaving the house with wet hair can be a recipe for a seasonal cold. It is essential to establish a revamped routine that caters to these issues while also offering some repair and relief from the damage done during summer. Discover the MONPURE guide to autumn haircare that will foster good hair days throughout autumn and our expert tips and tricks that prepare you for a smooth seasonal transition. Fight Moisture Loss When temperatures drop, the humidity in the air decreases, which may lead to dry and dehydrated hair. Throw central indoor heating into the mix and you may be dealing with dry, brittle, dull and frizzy strands. There’s no better time than the onset of autumn to turn to MONPURE’s moisturising haircare products. Opt for a shampoo and conditioner infused with hydrating ingredients free from harsh sulphates, silicones and parabens to replenish lost moisture while leaving the hair soft, silky and manageable. MONPURE’s Strengthening Essence-Conditioner features moisturising argan oil that nourishes, strengthens and smooths the hair, while restoring silkiness and shine. Hydrating Pro Vitamin B5 targets hair dryness and split ends, improves sheen and strengthens hair from the root. Smooth The Cuticle The central layer of the hair structure, called the cortex, is responsible for most of the hair’s strength. The outer layer, called the cuticle, is composed of overlapping cells that protect the inner layers of the shaft. The summer elements can often wreak havoc on the cuticle, causing the overlapping cells to become raised or damaged, making your hair more vulnerable to breakage or split ends. A damaged cuticle also increases hair porosity, decreases shine and worsens dryness. During autumn, it's time to begin repairing the vulnerable cuticle and improve the structural integrity of the hair strands. MONPURE’s Strengthening Silk Protein Shampoo and Ultralight Healthy Hair Oil  feature a powerful ingredient called vegan keratin that works to smooth down the overlapping cells of the vulnerable cuticle. Keratin is the protein naturally found in the hair, forming the building-blocks of its structure. It rebuilds fragile follicles caused from a compromised cuticle, boosts elasticity, shine and improves hair health with every use.  Beat Breakage The autumn elements, central heating, cold winds and the increased use of styling tools such as blow drying and straightening can leave your hair damaged and brittle. Damaged hair breaks easily and can make it extremely difficult (if not impossible) to reach your hair growth goals. The overall texture of hair damaged from hot styling tools can change from soft and naturally curly to stiff, straight and brittle with frizzy ends. The ends are usually the most damaged area and can feel like straw in texture. To restore strength and elasticity to damaged hair, it is essential to incorporate products and ingredients that provide respite from heat damage and the dryness that accompanies it. MONPURE’s pioneering ingredient, vegan silk peptides, are revolutionary in their ability to protect and repair damaged hair. Vegan silk peptides repair thermal damage by 72%. The application of vegan silk peptides yields scientifically-proven results, and fosters a stronger, healthier and more resilient scalp and hair environment. They improve the hair’s smoothness and shine, leaving it silky to the touch. Discover vegan silk peptides in… Strengthening Silk Protein Shampoo Strengthening Essence-Conditioner Nourish and Stimulate Scalp Mask Follicle Boost Hair Density Serum MONPURE’s Ultralight Healthy Hair Oil also repairs dry hair from heat damage and replenishes moisture to brittle strands with its lightweight and fast-absorbing formula. It contains innovative vegan keratin that seals down the cuticle and protects fragile hair from heat damage by rebuilding the strand’s structural integrity. Soothe The Scalp A dry, flaky, itchy and irritated scalp can become increasingly prevalent during the colder months. Dry scalp is often marked by small white flakes, and may be accompanied by itch and tightness. Dandruff is also more prevalent in the colder months. Experts argue that this may be as a result of both the cold, dry air as well as our tendency to wash our scalps less often as temperatures drop - which ultimately allows for fertile ground for an overgrowth of the yeast Malassezia. Although Malassezia naturally occurs on the scalp in a healthy and balanced scalp microbiome, the overproduction of sebum gives this type of yeast the ‘perfect environment’ to flourish and grow, causing a disruption in the scalp’s intricate microbiome. Impaired scalp health in the form of dry scalp, irritation or dandruff can lead to hair looking lifeless, dull, frizzy and prone to breakage. In severe cases, scalp irritations can even lead to hair loss, as the scalp is the incubator for healthy hair growth. It is vital to soothe the scalp and fight the flakes with hydrating, exfoliating and anti-inflammatory solutions. MONPURE’s Clarifying Scalp Scrub is a gentle exfoliator that exfoliates away unwanted flakes, build-up and oils to support scalp health during the colder seasons. Biodegradable jojoba beads, argan oil, shea butter and stearic acid work together to help heal and rebalance the scalp, regulate moisture and alleviate discomfort. MONPURE’s Hydrate and Soothe Scalp Serum is the perfect natural antidote for dry, itchy and inflamed scalps during autumn. Starring anti-inflammatory witch hazel water, aloe vera and exfoliating salicylic acid, this serum is the ideal spot treatment to quell and combat irritation while delivering abundant moisture to the scalp, allowing it to self-repair. Fight The Frizz Fluctuating weather during the autumn months can wreak havoc on the hair and can bring on the dreaded frizz. If you’ve spent hours washing, styling or smoothing your hair and your first step out the door means waving goodbye to your hard work, it's time to start tackling frizz in the styling process and look to a lightweight styling oil that doesn’t leave your locks heavy or weighed-down. MONPURE’s fast-absorbing Ultralight Healthy Hair Oil is the world’s first lightweight hair oil to nourish hair, enhance shine and minimise frizz, without weighing hair down. Use the Ultralight Healthy Hair Oil as a styler to eliminate frizz and smooth flyaways. It gives your hairstyle the perfect shine and smoothness without leaving it greasy or heavy. It is formulated with an array of nourishing essential oils that deliver moisture, hydration, protection and visible smoothness and shine - no matter the conditions outside. As we welcome in the autumn months, it is essential to give your hair and scalp the right regime for a smooth seasonal transition. From amping up hydration and moisture to protecting from the heat accompanied by a reliance on styling tools, MONPURE is here to arm you with the information, ingredients and products you need to prepare your hair and scalp as the autumn leaves begin to fall.

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How Long Does It Take To Repair Damaged Hair?

Follicles feeling a bit fried? There are a few ways to fix damaged hair and restore it to its former glory. How long does it take to repair damaged hair follicles? If your hair has been damaged – either by heat, bleach or general wear and tear – it can lose its natural elasticity and moisture. But how long does it take to repair damaged hair? The time it will take to repair damaged hair follicles is entirely relative to the extent of the damage. If it’s seriously frazzled, then you might have to just wait for it to grow out, so this will depend on how quickly your hair grows. Using products that are designed to nourish the scalp and hair can definitely speed up this process, but on average you’d be looking at six months to a year to fully see a difference in your hair’s condition.  5 Key Steps to Repair Damaged Hair 1. Cut your losses  While you can try and replenish it with conditioners and oils, split ends are a lost cause. (Despite what some claim, split ends can’t ‘seal’ back together.) Unless you trim the ends of hair which are split and broken, the damage can travel further up the hair shaft so it’s best to get them cut and focus on nourishing the roots and mid-lengths of the hair. 2. Use gentle, non-drying products If you have damaged hair, start by cutting out harsh, drying ingredients from your hair care regime, which includes silicones, sulphates and ‘bad’ alcohols – often found in shampoo. And you’re in luck, because MONPURE products– like our Strengthening Silk Protein Shampoo and Strengthening Essence Conditioner – contain none of the above, and also star vegan silk peptides to boost the condition and strength of hair, making it less vulnerable to heat damage by providing a ‘second-skin’ effect to the scalp and hair follicles. Hydrating ingredients such as glycerin and aloe vera can also revive dry, damaged hair (found in both of the above products, together with our Clarifying Scalp Scrub). 3. Invest in a good conditioner While alcohol in haircare is seen as detrimental to its condition, our Strengthening Essence Conditioner does contain two alcohols: cetyl alcohol and cetearyl alcohol – however, these are ‘good’ alcohols for your hair. Because instead of making hair dry and brittle by dissolving its natural oils, they work as humectants, which draw moisture into the hair like a sponge, helping it to become smooth and preventing knots and tangles. As well as vegan silk peptides (see above) our conditioner also contains panthenol, another hydrating ingredient, to leave hair shiny and strong. 4. Be gentle when brushing and styling Hair strands are extremely fragile, so it’s important to treat them with care – especially when wet. Rough drying with a towel and brushing too vigorously can further the damage. Swap your cotton towel for a less abrasive microfibre version and pat your hair dry gently. Once fully dry, brush from the ends of the hair upwards to loosen tangles. According to our resident dermatologist Dr Sue Ann Chan: “When it comes to boosting hair growth, I would advise to avoid common causes of hair ‘wear and tear’. For example, limit use of ceramic straighteners or hairdryers on a high setting. It’s also best to avoid pulling your hair back in tight braids or ponytails.” If your hair is naturally wavy or curly, try working with your natural texture rather than spending hours trying to get it poker straight. If you have to use heated styling tools, try using a lower heat setting and always prep hair beforehand with a heat protector spray.  5. Feed your follicles to speed up healthy hair growth While you might not be able to rewind the clock on hair that’s dry and broken, you can give new hair growth the best possible chance with our Follicle Boost Hair Density Serum and Nourish and Stimulate Scalp Mask. This formidable duo work to stimulate the scalp, improve cell turnover and help prevent hair loss and thinning with the help of vitamin-rich castor oil, collagen boosting retinol and pumpkin seed extract (the latter scientifically proven to block an enzyme linked to hair loss) – while actively promoting thicker, fuller hair growth.  Discover Victoria's story, who rebuilt her bleached, damaged strands using MONPURE's fortifying range. Any questions for the team about repairing damaged hair? Feel free to email us at experts@monpure.com.    

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How Fine Hair Is Different

Why Fine Hair is Different: Lightweight Solutions for Fine Hair At MONPURE, we want to re-educate women with fine hair about how to care for their strands. Our lightweight and high-performance range, potent in plant actives, is transforming the treatment of fine and thin hair within the haircare space by focusing on the scalp and curating ingredients that deliver strength from the root. Those with fine hair know how tricky this hair texture can be when it comes to treating and styling. Without the right haircare routine and ingredients, fine-textured hair can become lifeless, oily, limp, tangled, damaged, dry or frizzy. The good news is that with the right routine and knowledge about ‘how fine hair is different’, you can elevate your fine strands to their most voluminous and healthy potential. What is Fine Hair? Fine hair describes the hair’s texture, which can be classified in terms of the diameter, thickness or circumference of the actual hair shaft. People with fine hair have individual hair shafts that are smaller in diameter, while coarser hair textures have hair with a thicker diameter. How Fine Hair is Different Fine hair is structurally different from coarse hair. For the most part, fine hair is missing the innermost structure (or layer) of the hair strand called the medulla. The medulla is the major part of the hair’s fibre mass, mainly consisting of keratin proteins and structural lipids that give hair robustness and body. As a result, fine hair follicles require more careful care, styling techniques and ingredients to protect their delicate composition. Surface Area  Fine hair is smaller in diameter than average sized hair, therefore the protective outer cuticle layer of the hair covers a less dense middle. This results in an increased surface area relative to its mass. As a consequence, silicone-laden products such as thick conditioners or oils with large, heavy molecules can coat the hair strands and weigh them down because the hair mass itself isn’t as robust as average sized hair. Deformation Being lighter than average, fine hair can collapse under weight and is more prone to deformation. This means that it is more susceptible to the effects of gravity and outside forces resulting in it being more easily malleable. This sensitivity to force means that when fine hair is loaded with heavy products, it tends to hang flatter, with less body and volume than coarser hair types. How to Care for Fine Hair For those with fine hair, it is important to revamp your routine and opt for products with lightweight consistencies and fortifying ingredients, particularly targeting the scalp, follicles and hair shaft simultaneously.  Many formulas on the market are filled with harmful, waxy ingredients that weigh down roots with their large molecules and heavy residues.  All MONPURE products are sulphate-free, silicone-free and paraben-free. Fine Haired Women: You Can Condition The Scalp The fallacy that conditioner is purely designated to treat the ends of the hair only further perpetuates the ongoing cycle of dehydrating the scalp. This can lead to an overproduction of sebum that contributes to weighed-down, oily, weak and malnourished hair. People with fine hair need to deliver moisture, nutrients and care to their scalps to ensure that they don’t fall into this trap. MONPURE’s Strengthening Essence-Conditioner, inspired by K-beauty regimes, resembles a skincare essence with its lightweight texture. It is meant to be enjoyed by both the scalp and lengths, without any worry of weighing the hair down. This means you can confidently apply it to the scalp without worrying about suffocating the follicles or making your hair greasy. It effectively replenishes moisture to the scalp that is removed when shampooing, which is essential to maintaining healthy levels of hydration. Revolutionising Hair Oil for Fine Hair We understand that many women worry about their fine locks being weighed down and appearing greasy and lifeless when styling. However, MONPURE’s formulations totally revolutionise this assumption. Our new Ultralight Healthy Hair Oil is innovatively designed to nourish all hair types, even fine hair, as well as enhance shine, protect the strands from heat damage and lock in moisture. Its fast-absorbing, lightweight texture is formulated with an array of nourishing essential oils that do not weigh fine hair down or leave it greasy.  Castor Oil Castor oil is a lightweight oil that is suitable for all hair types, even fine hair. It is perfect for nurturing fragile hair follicles and feeding strands ample doses of nutrients. It features a powerful blend of vitamins, fatty acids, proteins, antioxidants and ricinoleic acid, working to protect against hair breakage and foster shine.  Wheat Germ Oil Wheat germ oil is the richest natural source of Vitamin E, and consists of long chain fatty acids that include Vitamin E and linoleic acid. It is incredibly lightweight and fast-absorbing, and helps to boost hydration, maintain moisture, repair damage and strengthen the strands.  Due to its high potency of hydrating Vitamin E, it also repairs existing damage from heat, colour or environmental stress, while also preventing future damage and breakage. For women with fine hair, wheat germ oil is incredible for creating a softer, smoother and more supple finish to fine hair that often feels lacklustre or dull. Jojoba Seed Oil Jojoba seed oil is a non-greasy, moisturising hair oil that seals moisture into the strands and delivers essential nutrients that fortify locks from within. The versatile oil contains Vitamins E, B and C, as well as copper and zinc, making it perfect for delivering volume and strength to fine strands. Argan Oil Argan oil is a light plant-based oil rich in vitamin E and antioxidants, which helps treat and repair damaged strands. Argan oil naturally increases hair’s elasticity and restores fine, dull, lifeless hair to its healthiest form possible. Understanding the structural makeup of fine hair is the first step in getting to grips with treating and styling it. Although women with fine hair often worry about their strands looking flat, greasy or dull, the MONPURE range is innovatively formulated for all hair types, most notably, fine hair. Revamping your routine and introducing lightweight, fortifying and active ingredients into your scalp and haircare regime allows fine hair to prosper from root to tip. Give Your Fine Hair A Boost From Within The best-selling Follicle Boost Hair Density Serum is the hair growth boosting hero that started it all. It’s a go-to for anyone with fine hair, working to boost fine locks to their optimum potential, and combating thinning at the source. This serum is certainly a key component of any fine-haired regime, working to cultivate thicker, fuller and bouncier hair. Have any questions about fine hair? Reach out to experts@monpure.com.

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Tribute to Her Majesty, Queen Elizabeth II

As a quintessentially and proudly British Brand, Monpure London are deeply saddened as we mourn the death of Her Majesty Queen Elizabeth II at Balmoral in Scotland on Thursday, at the age of 96. We want to pay tribute to the Queen and the enormous impact she made during her lifetime, and the unparalleled legacy she has now left behind. Monpure London significantly values Her Majesty’s incredible contributions to charity work and women’s advocacy, making enormous strides in lifting these communities up, through her substantial donations, systemic changes and inspirational words. Throughout her 70-year reign, Queen Elizabeth demonstrated years of devoted service to her country and its people, upholding an unwavering sense of duty and steadfastness.  Queen Elizabeth II was known to the United Kingdom and the world at large as a symbol of stability, prosperity, unity and continuity for the UK. She served to modernise the Crown as an institution with enduring grace and equanimity. Her Majesty bore witness to and played a significant role in some of the most important moments in history throughout both the 20th and 21st centuries. Let us reflect on some of the most inspirational and historical moments during Her Majesty The Queen’s 70 year reign. Becoming Heir to the Throne - 1952 Born in April 1926, Elizabeth was the daughter of King George VI (Albert Frederick Arthur George) and had little expectation of succeeding the throne until her uncle King Edward VIII, abdicated the throne. After the death of her father, 25-year-old Elizabeth was required to take on the role as Queen, commencing a reign which endured 70 years. Her Love for Corgis - 1936 and Beyond Queen Elizabeth II owned more than 30 corgis over her life. Elizabeth was photographed hugging the dogs as far back as 1936 at age 10, having been given a corgi named Susan for her 18th birthday. The breed was introduced to the royal family by her father, King George VI, in 1933. First Female Royal Family Member to Serve in the Military - 1940s At 18 years old, the then-Princess Elizabeth volunteered as a truck driver and mechanic during World War II - making her the first female member of the royal family to serve in the military. The young Princess was briefly known as No. 230873, Second Subaltern Elizabeth Alexandra Mary Windsor of the Auxiliary Transport Service No. 1. She rose to the rank of honorary junior commander within months. Inspirational Princess - 21 April, 1947 Prior to becoming Queen, a young Princess Elizabeth already knew how to convey the responsibility and duty that came with the crown, before it was even hers to wear, saying in her 21st birthday speech: “I declare before you all that my whole life whether it be long or short shall be devoted to your service.” The tone was set for a Queen truly committed to her people. Wedding to Prince Phillip - 8 September, 1947 Due to post-war austerity in the UK, Princess Elizabeth used clothing ration coupons to purchase the materials for her wedding dress. Elizabeth and Prince Phillip remained married until Philip’s death on April 9, 2021.  Their marriage has often been revered as one of the most enduring and strong partnerships, with the pair constantly supporting each other in their roles, responsibilities and duties. The couple shared a long and happy marriage that spanned seven decades, their unique union capturing the hearts of the nation. Their love for each other was evident, right until the end. Queen Elizabeth’s Coronation - 2 June, 1953 Held at the famed Westminster Abbey, Elizabeth’s Coronation ceremony was the first in history to be broadcast live on television. 27 million people in the United Kingdom watched the ceremony, while 11 million more tuned in on the radio. Westminster Abbey holds special significance as it will also be the location for Queen Elizabeth’s state funeral. From Queen Elizabeth II’s coronation, to her wedding and now her burial, Her Majesty has forged a strong bond with the Abbey. Relationship With Prime Ministers - 70 Years of Service Her Majesty had 15 prime ministers elected into power during her 70 year reign, with the Queen and each Prime Minister having weekly confidential meetings. This private audience between the PM and monarch was an integral part of both their roles, with the PM able to discuss current affairs, policies and seek advice from the sovereign. In recent days, the UK’s Prime Ministers have affirmed how important and enjoyable these audiences were. First Televised Christmas Broadcast - 1957 The Queen's 1957 Christmas Broadcast was a historic event, as it was the first royal Christmas message to be televised. It was also the 25th anniversary of the first Christmas broadcast on the radio. The broadcast was made live from the Long Library at Sandringham, Norfolk. She said in her first televised Christmas broadcast in 1957: “I cannot lead you into battle. I do not give you laws or administer justice. But I can do something else. I can give you my heart and my devotion.” This promise of devotion has been a defining factor of the Queen’s life. Commitment to Women’s Rights - 1966 and 2011 Queen Elizabeth II represented the strength of female power, and also played a part in advocating for women’s rights in her own inspirational way. During the Queen’s Christmas Broadcast in 1966, she spoke out on women’s rights and women’s role in championing a better future: “It is difficult to realise that it was less than 50 years ago that women in Britain were first given the vote, but parliament was first asked to grant this 100 years ago. Yet, in spite of these disabilities, it has been women who have breathed gentleness and care into the harsh progress of mankind.”  With Her Majesty at the helm, the monarchy also voted in favour of abolishing the rule that recognised male precedence in the order of succession to the throne on 28 October 2011, overthrowing centuries of tradition and modernising the institution of the Crown. Staying Calm Under Pressure - 13 June 1981 and 9 July 1982 One of the abiding attributes of the Queen was her ability to keep a steadfast and calm demeanour in the face of challenges. This can be seen in the countless engagements she has undertaken over the years, and on two very memorable occasions… As Queen Elizabeth II rode her horse in a parade near Buckingham Palace for her birthday celebration, six blank shots were fired in her direction. The Queen remained utterly calm as the police descended on the situation, ensuring to soothe her startled horse and continuing with the procession. In 1982, as an intruder named Michael Fagan scaled Buckingham Palace and found a way into the Queen’s bedroom, the Queen spoke to the man for at least 10 minutes before calling for help. What they spoke about is still unknown, but the monarch kept her cool in another precarious position. Guinness World Record Holder, 2007-2022 In 2015, Queen Elizabeth II took the record of the longest-reigning queen, previously held by her great-grandmother Queen Victoria. In 2007, she achieved the record of being the oldest queen. In 2022, she achieved her 70th anniversary of Her Majesty’s reign, making her the first British monarch to have a Platinum Jubilee. Championing Women’s Fashion - 2018 “If I wore beige, no one would know who I was,” Queen Elizabeth II famously said.  To the late Queen, fashion and its meanings were evidently extremely significant. Her clothes were symbolic, as she would incorporate colours, motifs and accessories which spoke to the event she was attending, the head of state she was meeting or the nation she was visiting.  Her gorgeous use of colour allowed her to stand out, bringing joy to those who met her. She would dress boldly when required, subdued when reflecting a national mood, or practical when the event called for it. She was polished, elegant and stylish to a fault, never without consideration. Queen Elizabeth II became the first monarch to attend London Fashion Week, sitting side-by-side with Vogue Editor-in-Chief, Anna Wintour at the Rich Quinn show. Her surprise attendance illustrated Her Majesty’s support of women’s fashion and creativity in her country. Charity Work and Altruism - 70 Years of Service Queen Elizabeth II did more for charity than any other monarch in history. She supported hundreds of British charities, helping the many organisations of which she was patron raise over £1.4bn. The Queen was patron to 510 charities in Britain, including Cancer Research UK, the British Red Cross and Barnado’s. Queen Elizabeth II favoured charities that tackle community and civic issues, alongside education. She set an incredible example when it came to her charitable support, making an enormous impact for millions of people across the country.  As we reflect on and pay tribute to the inspirational, historical and monumental life and reign of Queen Elizabeth II, we want to express our sincerest condolences and thoughts to her family, the people of the United Kingdom and the Commonwealth. We now look to the reign of Queen Elizabeth II’s son, King Charles III.  In his first public address as king, Charles expressed his sorrow over his mother's death and his wishes moving forward. "Queen Elizabeth was a life well-lived; a promise with destiny kept and she is mourned most deeply in her passing. That promise of lifelong service I renew to you all today," he said. Monpure looks forward to a new period in British history, while holding the memory and legacy of Queen Elizabeth II close to our hearts.

The Best Active Ingredients to Maximise Your Hair Goals

The term ‘active ingredient’ is one we are all too familiar with when it comes to our skincare routines. However, have you ever heard of using active ingredients in your scalp and haircare routine? An active ingredient refers to the ingredient in a specific formulation that is biologically active, and therefore, is most responsible for the effects and activity of the formulation.  Actives are scientifically-grounded and meticulously tested ingredients that deliver the primary benefit of the product (for example, anti-ageing benefits) Inactive ingredients, on the other hand, are used to transport the active ingredient into the scalp and hair (think oil or water-based solutions). The Importance of Active Ingredients for the Scalp Active ingredients are just as beneficial for the hair and scalp as they are in your skincare routine. MONPURE is the first brand in the world to bridge skincare and haircare, formulating active ingredients into our scalp and haircare solutions to deliver real, scientifically-grounded results. There are a myriad of powerful active ingredients that perform everything from providing moisture, warding off bacteria and delivering anti-ageing effects. Some of the most sought after active ingredients (found in many skincare holy grails) include acids, retinols, peptides and antioxidants, all of which are carefully selected and formulated into MONPURE’s award-winning scalp and haircare range. 4 Types of Active Ingredients You Need in Your Scalp and Hair Routine  Plant-Derived Acids Although our scalp goes through a natural exfoliation process, a lack of sun protection, age and build-up from heavy products can hinder that process. A little help from some exfoliating plant-derived acids is often needed to rid the scalp of nasty dead skin cells, residue and debris clogging healthy follicles.  Lactic acid is a form of Alpha Hydroxy Acid (AHA) derived from sugar cane or other plant sources. Lactic acid targets all layers of the scalp skin: it exerts its benefits to the outer layer of the scalp (the epidermis), as well as the deeper layer (the dermis). In the epidermis. AHAs have an exfoliative effect, speeding up cell renewal and shedding dead skin cells collecting on the surface of the scalp. They do this by gently loosening the retained bonds between dead skin cells, allowing them to fall off.  In the dermis, lactic acid helps stimulate collagen production, therefore making it an ideal active ingredient to counteract scalp and hair ageing. This powerful active ingredient works to foster the ideal environment for healthy hair to grow.  Discover lactic acid in MONPURE’s Follicle Boost Hair Density Serum, where it works to rid of dead skin, debris and boost collagen, contributing to healthy hair growth. Salicylic acid is a form of Beta Hydroxy Acid (BHA), an oil-soluble acid that breaks down sebum and deeply penetrates the follicles. Scalp-calming salicylic acid is renowned for its ability to fight scalp acne, bacteria, psoriasis, dandruff and seborrheic dermatitis. Salicylic acid is also keratolytic, meaning it aids in exfoliation and soothes inflammation. Discover the benefits of the active ingredient salicylic acid in MONPURE’s Hydrate and Soothe Scalp Serum, which works to alleviate irritation, calm inflammation and deliver supreme moisture to thirsty scalps. Retinol (Vitamin A) Vitamin A derivative, retinol, is widely celebrated as one of the gold-standard active ingredients in anti-ageing skincare. Retinol’s unrivalled ability to smooth out fine lines, regulate oil production, minimise breakouts and promote cell renewal makes it a mainstay in every beauty lover’s skincare routine. However, have you ever considered how this powerful active ingredient can be used to maximise scalp and hair health? Firstly, retinol is a chemical exfoliant, meaning it decongests the build-up of dead skin cells, product build-up, sweat and debris on the scalp. Exfoliating away build-up helps cultivate the health of the scalp, and in turn, the hair.  Secondly, retinol works to regulate sebum production in the sebaceous gland, the small oil-producing gland that is attached to the hair follicle and releases a fatty substance called sebum (i.e. ‘grease’) into the follicular duct and on the surface of the scalp. So, if you’ve got greasy roots or fine hair, which can often be weighed down by excess sebum, retinol may be the answer to your concerns. Retinol's ability to regulate oil production also has an effect on DHT production, the androgen hormone responsible for hair thinning. Sebum is a known carrier of the androgen hormone DHT, and minimising its presence on the scalp can help minimise hormonal hair loss and thinning. One of the most significant benefits of active ingredient retinol is how it maximises the effects of other hair growth ingredients and solutions by improving the absorption of these ingredients.  Retinol increases skin cell renewal, improves scalp condition and addresses the outer layer of the skin called the stratum corneum, allowing other ingredients to effectively penetrate the scalp. Discover retinol is the Follicle Boost Hair Density Serum, which is a natural solution for hair loss and thinning. Retinol works to maximise the effects of its hair-growth ingredients, while supporting overall scalp health. Peptides You’ve probably heard of peptides in skincare for their anti-ageing benefits, but did you know that these power proteins can also transform the thickness, length and strength of your hair? Peptides are amino acids that are the building blocks of certain proteins needed by the scalp and hair. In fact, more than 90% of hair is protein. Peptides are highly effective due to their small molecular size, allowing them to easily penetrate the hair follicle and deliver powerful benefits. Peptides prevent breakage by increasing moisture retention, restore the inner bonding of the hair and enhance cuticle health. Peptides contribute to hair growth, while also increasing the diameter and elasticity of individual hairs. The MONPURE range features two innovative peptide active ingredients, vegan keratin and vegan silk peptides. Vegan keratin is an essential active ingredient that reinforces the structural integrity of damaged hair. Keratin is the protein naturally found in hair, forming the building-blocks of its structure. Vegan keratin is a moisturising humectant that conditions and hydrates the scalp, while also holding anti-irritant benefits. This vegan alternative also protects, strengthens and repairs fragile strands, as well as boosting shine, smoothness and elasticity. Discover the benefits of vegan keratin in the Strengthening Silk Protein Shampoo and the Ultralight Healthy Hair Oil. Vegan silk peptides are a powerhouse protein that fortifies hair from the root. They deliver a protective barrier to the hair and scalp, shielding it against harmful environmental irritants and stressors. They cultivate a stronger, healthier and more resilient scalp and hair environment, while improving the hair’s smoothness and shine, leaving it silky to the touch. Indulge in the benefits of vegan silk peptides with the Strengthening Silk Protein Shampoo, Strengthening Essence-Conditioner and Nourish and Stimulate Scalp Mask, all of which are formulated with a high percentage of the groundbreaking active ingredient. Antioxidants Antioxidants are active substances that work as the first line of defence against oxidative stress, protecting the body and cells from aggressors such as pollution, UV damage and carcinogens. MONPURE’s results-driven range features an array of pioneering active ingredients brimming with antioxidants that have been scientifically proven to offset the effects of oxidative stress. Oxidative stress can significantly speed up the ageing process of the scalp and hair, and is strongly associated with dermatological scalp conditions as well as androgenic alopecia, the effects of which can wreak havoc on the health of the hair and scalp. MONPURE’s central focus on cultivating scalp health as an incubator of hair health is fundamental to creating a protective barrier against the effects of oxidative stress. MONPURE’s Nourish and Stimulate Scalp Mask delivers an instant dose of antioxidants and essential vitamins to the scalp and follicles, working to neutralise the unstable molecules associated with oxidative stress. The mask’s hero ingredient, Camellia Tea oil, is rich in Vitamins A, B, D and E is a remarkable active antioxidant that prevents scalp and hair damage. The MONPURE range is also rich in the active ingredients Vitamin C and Vitamin E, which have been shown to hold antioxidant properties that counteract the effects of oxidative stress. Discover Vitamin C in… Strengthening Silk Protein Shampoo Hydrate and Soothe Scalp Serum Follicle Boost Hair Density Serum Discover Vitamin E in… Strengthening Essence-Conditioner Nourish and Stimulate Scalp Mask Clarifying Scalp Scrub Follicle Boost Hair Density Serum Hydrate and Soothe Scalp Serum

Meet MONPURE's Ultralight Healthy Hair Oil

Introducing MONPURE’s newest and most innovative solution that delivers nourishment and shine to your hair, the Ultralight Healthy Hair Oil. The fast-absorbing Ultralight Healthy Hair Oil is specifically designed for fine hair types, with its ultralight, weightless consistency, it won’t weigh down hair and leaves it shiny, healthy and silky to the touch. The Ultralight Healthy Hair Oil supremely nourishes hair strands, while sealing down the cuticle, protecting hair from heat damage, enhancing shine and cultivating healthier and softer feeling hair. Formulated with innovative antioxidants and protective ingredients, this groundbreaking solution is your source to healthy, hydrated hair. One hair oil, four ways! MONPURE’s new Ultralight Healthy Hair Oil is a hair health multitasker, working to improve the condition, health and appearance of the hair. From a daily refresher, to a styling protector to an indulgent treatment, the Ultralight Healthy Hair Oil can do it all. A Styler Use the Ultralight Healthy Hair Oil as a styler to eliminate frizz and smooth flyaways without weighing down fine locks. This innovative hair oil gives your hairstyle the perfect shine and smoothness without leaving it greasy or heavy. A Treatment The Ultralight Healthy Hair Oil is the perfect treatment to replenish moisture to dry and damaged strands while protecting from heat damage, breakage and sealing down the vulnerable cuticle.  A Protector The Ultralight Healthy Healthy Oil’s fortifying ingredients work to strengthen fragile strands while delivering powerful protective and repairing benefits to heat damaged locks. A Refresher Look no further than the Ultralight Healthy Hair Oil for the ideal between-wash refresher, which delivers instant moisture, shine and silkiness to second or third day hair, breathing new life into fine hair. Ultralight Healthy Hair Oil: The Ingredients Let’s delve beneath the surface and discover the inner workings of MONPURE’s new Ultralight Healthy Hair Oil, with each innovative ingredient carefully selected to improve hair health, shine and condition with every use. Vegan Keratin Keratin is the protein naturally found in the hair, forming the building-blocks of its structure. Vegan keratin is a moisturising humectant that conditions and hydrates the hair, while also smoothing down the overlapping cells of the vulnerable cuticle layer. This vegan alternative to keratin also protects, strengthens and repairs fragile strands, as well as boosts shine, smoothness and elasticity. Castor Oil Castor oil is a nutrient-dense essential oil that is extracted from castor beans, and holds a host of healing, hydrating and strengthening properties for the hair. Castor oil is extremely nourishing, with a nutritional makeup composed of a powerful blend of vitamins, fatty acids, proteins and antioxidants. This multitasking oil is perfect for nurturing fragile hair follicles and feeding strands ample doses of nutrients.  Due to its high content of ricinoleic acid, castor oil also protects against hair breakage and fosters stronger strands. Castor oil is also a humectant, meaning it is excellent at locking in moisture and enhancing shine.  Wheat Germ Oil Known as ‘liquid gold for the hair’, wheat germ oil is the ideal antidote for hair damage, including everything from heat styling, colour changes and rough brushing. Wheat germ oil is the richest natural source of Vitamin E, and consists of a long chain of fatty acids that include Vitamin E and linoleic acid. Derived from the seed embryo of the wheat plant, this nourishing oil delivers significant benefits to the hair, helping boost hydration, maintain moisture, repair damage and strengthen the strands.  Due to its high potency of Vitamin E, wheat germ oil boosts and maintains moisture levels in dry hair. It also repairs existing damage from heat, colour or environmental stress, while also preventing future damage and breakage. The emollient properties in wheat germ oil create a softer, smoother and more supple finish to the hair. Coenzyme Q10 Coenzyme Q10 (also known as ubiquinol) has a potent antioxidant effect on the hair and is key for fighting oxidative stress and free radicals on the hair. This unique ingredient is also effective at maintaining youthful, shiny looking hair.  Coenzyme is a powerful bioactive anti-ageing agent that stimulates the gene expression of different hair keratins, especially those which are reduced during ageing processes in hair follicles. When applied to the scalp, Coenzyme Q10 also increases cellular energy and blood flow which can support the high energy demands needed for hair follicles to grow and prosper.  Organic Jojoba Seed Oil Organic jojoba seed oil is the liquid extract from the seeds of the simmondsia chinensis plant, which holds boundless moisturising and hair-healthy benefits. Jojoba seed oil is a lightweight oil that seals moisture into the strands and delivers essential nutrients that strengthen locks from within. The versatile oil contains Vitamins E, B and C, and well as copper and zinc, making it perfect for fortifying strands, promoting thickness and nourishing dry strands.  Organic jojoba seed oil is effective at taming flyaways and frizz due to its ability to seal in moisture and fill in cracks in the cuticle. This also allows jojoba seed oil to repair damage from heat styling and prevent future breakage, as well as impart a beautiful glossy shine to the strands. Argan Oil Argan oil is derived from the kernels of the argan tree, and holds a myriad of hair-healthy benefits. Brimming with essential fatty acids renowned for their moisturising and antioxidant properties, argan oil regulates moisture, nourishes, strengthens and smoothes the hair, while restoring silkiness and shine.  Due to its high potency in antioxidants, Vitamin E and essential fatty acids, argan oil naturally increases hair’s elasticity and restores dull, lifeless hair to its healthiest form possible. Argan oil also helps protect hair from mechanical stress, allowing it to look and feel healthy in the face of blow drying, curling or straightening.

The MONPURE Autumn Haircare Guide

The MONPURE Autumn Haircare Guide While summer is usually accompanied by hair damage from UV exposure and sea water or even excessively oily scalps, the onset of autumn can lead to dryness, dullness, brittleness, frizz and scalp irritation. As the seasons change and the temperatures begin to drop, our scalp and hair are confronted with a host of new challenges, whether it be the elements themselves, central heating, cold winds or the increased use of styling tools. We turn to hair dryers and stylers during autumn as air-drying becomes a lot more difficult in colder temperatures, and leaving the house with wet hair can be a recipe for a seasonal cold. It is essential to establish a revamped routine that caters to these issues while also offering some repair and relief from the damage done during summer. Discover the MONPURE guide to autumn haircare that will foster good hair days throughout autumn and our expert tips and tricks that prepare you for a smooth seasonal transition. Fight Moisture Loss When temperatures drop, the humidity in the air decreases, which may lead to dry and dehydrated hair. Throw central indoor heating into the mix and you may be dealing with dry, brittle, dull and frizzy strands. There’s no better time than the onset of autumn to turn to MONPURE’s moisturising haircare products. Opt for a shampoo and conditioner infused with hydrating ingredients free from harsh sulphates, silicones and parabens to replenish lost moisture while leaving the hair soft, silky and manageable. MONPURE’s Strengthening Essence-Conditioner features moisturising argan oil that nourishes, strengthens and smooths the hair, while restoring silkiness and shine. Hydrating Pro Vitamin B5 targets hair dryness and split ends, improves sheen and strengthens hair from the root. Smooth The Cuticle The central layer of the hair structure, called the cortex, is responsible for most of the hair’s strength. The outer layer, called the cuticle, is composed of overlapping cells that protect the inner layers of the shaft. The summer elements can often wreak havoc on the cuticle, causing the overlapping cells to become raised or damaged, making your hair more vulnerable to breakage or split ends. A damaged cuticle also increases hair porosity, decreases shine and worsens dryness. During autumn, it's time to begin repairing the vulnerable cuticle and improve the structural integrity of the hair strands. MONPURE’s Strengthening Silk Protein Shampoo and Ultralight Healthy Hair Oil  feature a powerful ingredient called vegan keratin that works to smooth down the overlapping cells of the vulnerable cuticle. Keratin is the protein naturally found in the hair, forming the building-blocks of its structure. It rebuilds fragile follicles caused from a compromised cuticle, boosts elasticity, shine and improves hair health with every use.  Beat Breakage The autumn elements, central heating, cold winds and the increased use of styling tools such as blow drying and straightening can leave your hair damaged and brittle. Damaged hair breaks easily and can make it extremely difficult (if not impossible) to reach your hair growth goals. The overall texture of hair damaged from hot styling tools can change from soft and naturally curly to stiff, straight and brittle with frizzy ends. The ends are usually the most damaged area and can feel like straw in texture. To restore strength and elasticity to damaged hair, it is essential to incorporate products and ingredients that provide respite from heat damage and the dryness that accompanies it. MONPURE’s pioneering ingredient, vegan silk peptides, are revolutionary in their ability to protect and repair damaged hair. Vegan silk peptides repair thermal damage by 72%. The application of vegan silk peptides yields scientifically-proven results, and fosters a stronger, healthier and more resilient scalp and hair environment. They improve the hair’s smoothness and shine, leaving it silky to the touch. Discover vegan silk peptides in… Strengthening Silk Protein Shampoo Strengthening Essence-Conditioner Nourish and Stimulate Scalp Mask Follicle Boost Hair Density Serum MONPURE’s Ultralight Healthy Hair Oil also repairs dry hair from heat damage and replenishes moisture to brittle strands with its lightweight and fast-absorbing formula. It contains innovative vegan keratin that seals down the cuticle and protects fragile hair from heat damage by rebuilding the strand’s structural integrity. Soothe The Scalp A dry, flaky, itchy and irritated scalp can become increasingly prevalent during the colder months. Dry scalp is often marked by small white flakes, and may be accompanied by itch and tightness. Dandruff is also more prevalent in the colder months. Experts argue that this may be as a result of both the cold, dry air as well as our tendency to wash our scalps less often as temperatures drop - which ultimately allows for fertile ground for an overgrowth of the yeast Malassezia. Although Malassezia naturally occurs on the scalp in a healthy and balanced scalp microbiome, the overproduction of sebum gives this type of yeast the ‘perfect environment’ to flourish and grow, causing a disruption in the scalp’s intricate microbiome. Impaired scalp health in the form of dry scalp, irritation or dandruff can lead to hair looking lifeless, dull, frizzy and prone to breakage. In severe cases, scalp irritations can even lead to hair loss, as the scalp is the incubator for healthy hair growth. It is vital to soothe the scalp and fight the flakes with hydrating, exfoliating and anti-inflammatory solutions. MONPURE’s Clarifying Scalp Scrub is a gentle exfoliator that exfoliates away unwanted flakes, build-up and oils to support scalp health during the colder seasons. Biodegradable jojoba beads, argan oil, shea butter and stearic acid work together to help heal and rebalance the scalp, regulate moisture and alleviate discomfort. MONPURE’s Hydrate and Soothe Scalp Serum is the perfect natural antidote for dry, itchy and inflamed scalps during autumn. Starring anti-inflammatory witch hazel water, aloe vera and exfoliating salicylic acid, this serum is the ideal spot treatment to quell and combat irritation while delivering abundant moisture to the scalp, allowing it to self-repair. Fight The Frizz Fluctuating weather during the autumn months can wreak havoc on the hair and can bring on the dreaded frizz. If you’ve spent hours washing, styling or smoothing your hair and your first step out the door means waving goodbye to your hard work, it's time to start tackling frizz in the styling process and look to a lightweight styling oil that doesn’t leave your locks heavy or weighed-down. MONPURE’s fast-absorbing Ultralight Healthy Hair Oil is the world’s first lightweight hair oil to nourish hair, enhance shine and minimise frizz, without weighing hair down. Use the Ultralight Healthy Hair Oil as a styler to eliminate frizz and smooth flyaways. It gives your hairstyle the perfect shine and smoothness without leaving it greasy or heavy. It is formulated with an array of nourishing essential oils that deliver moisture, hydration, protection and visible smoothness and shine - no matter the conditions outside. As we welcome in the autumn months, it is essential to give your hair and scalp the right regime for a smooth seasonal transition. From amping up hydration and moisture to protecting from the heat accompanied by a reliance on styling tools, MONPURE is here to arm you with the information, ingredients and products you need to prepare your hair and scalp as the autumn leaves begin to fall.

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How Long Does It Take To Repair Damaged Hair?

Follicles feeling a bit fried? There are a few ways to fix damaged hair and restore it to its former glory. How long does it take to repair damaged hair follicles? If your hair has been damaged – either by heat, bleach or general wear and tear – it can lose its natural elasticity and moisture. But how long does it take to repair damaged hair? The time it will take to repair damaged hair follicles is entirely relative to the extent of the damage. If it’s seriously frazzled, then you might have to just wait for it to grow out, so this will depend on how quickly your hair grows. Using products that are designed to nourish the scalp and hair can definitely speed up this process, but on average you’d be looking at six months to a year to fully see a difference in your hair’s condition.  5 Key Steps to Repair Damaged Hair 1. Cut your losses  While you can try and replenish it with conditioners and oils, split ends are a lost cause. (Despite what some claim, split ends can’t ‘seal’ back together.) Unless you trim the ends of hair which are split and broken, the damage can travel further up the hair shaft so it’s best to get them cut and focus on nourishing the roots and mid-lengths of the hair. 2. Use gentle, non-drying products If you have damaged hair, start by cutting out harsh, drying ingredients from your hair care regime, which includes silicones, sulphates and ‘bad’ alcohols – often found in shampoo. And you’re in luck, because MONPURE products– like our Strengthening Silk Protein Shampoo and Strengthening Essence Conditioner – contain none of the above, and also star vegan silk peptides to boost the condition and strength of hair, making it less vulnerable to heat damage by providing a ‘second-skin’ effect to the scalp and hair follicles. Hydrating ingredients such as glycerin and aloe vera can also revive dry, damaged hair (found in both of the above products, together with our Clarifying Scalp Scrub). 3. Invest in a good conditioner While alcohol in haircare is seen as detrimental to its condition, our Strengthening Essence Conditioner does contain two alcohols: cetyl alcohol and cetearyl alcohol – however, these are ‘good’ alcohols for your hair. Because instead of making hair dry and brittle by dissolving its natural oils, they work as humectants, which draw moisture into the hair like a sponge, helping it to become smooth and preventing knots and tangles. As well as vegan silk peptides (see above) our conditioner also contains panthenol, another hydrating ingredient, to leave hair shiny and strong. 4. Be gentle when brushing and styling Hair strands are extremely fragile, so it’s important to treat them with care – especially when wet. Rough drying with a towel and brushing too vigorously can further the damage. Swap your cotton towel for a less abrasive microfibre version and pat your hair dry gently. Once fully dry, brush from the ends of the hair upwards to loosen tangles. According to our resident dermatologist Dr Sue Ann Chan: “When it comes to boosting hair growth, I would advise to avoid common causes of hair ‘wear and tear’. For example, limit use of ceramic straighteners or hairdryers on a high setting. It’s also best to avoid pulling your hair back in tight braids or ponytails.” If your hair is naturally wavy or curly, try working with your natural texture rather than spending hours trying to get it poker straight. If you have to use heated styling tools, try using a lower heat setting and always prep hair beforehand with a heat protector spray.  5. Feed your follicles to speed up healthy hair growth While you might not be able to rewind the clock on hair that’s dry and broken, you can give new hair growth the best possible chance with our Follicle Boost Hair Density Serum and Nourish and Stimulate Scalp Mask. This formidable duo work to stimulate the scalp, improve cell turnover and help prevent hair loss and thinning with the help of vitamin-rich castor oil, collagen boosting retinol and pumpkin seed extract (the latter scientifically proven to block an enzyme linked to hair loss) – while actively promoting thicker, fuller hair growth.  Discover Victoria's story, who rebuilt her bleached, damaged strands using MONPURE's fortifying range. Any questions for the team about repairing damaged hair? Feel free to email us at experts@monpure.com.    

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How Fine Hair Is Different

Why Fine Hair is Different: Lightweight Solutions for Fine Hair At MONPURE, we want to re-educate women with fine hair about how to care for their strands. Our lightweight and high-performance range, potent in plant actives, is transforming the treatment of fine and thin hair within the haircare space by focusing on the scalp and curating ingredients that deliver strength from the root. Those with fine hair know how tricky this hair texture can be when it comes to treating and styling. Without the right haircare routine and ingredients, fine-textured hair can become lifeless, oily, limp, tangled, damaged, dry or frizzy. The good news is that with the right routine and knowledge about ‘how fine hair is different’, you can elevate your fine strands to their most voluminous and healthy potential. What is Fine Hair? Fine hair describes the hair’s texture, which can be classified in terms of the diameter, thickness or circumference of the actual hair shaft. People with fine hair have individual hair shafts that are smaller in diameter, while coarser hair textures have hair with a thicker diameter. How Fine Hair is Different Fine hair is structurally different from coarse hair. For the most part, fine hair is missing the innermost structure (or layer) of the hair strand called the medulla. The medulla is the major part of the hair’s fibre mass, mainly consisting of keratin proteins and structural lipids that give hair robustness and body. As a result, fine hair follicles require more careful care, styling techniques and ingredients to protect their delicate composition. Surface Area  Fine hair is smaller in diameter than average sized hair, therefore the protective outer cuticle layer of the hair covers a less dense middle. This results in an increased surface area relative to its mass. As a consequence, silicone-laden products such as thick conditioners or oils with large, heavy molecules can coat the hair strands and weigh them down because the hair mass itself isn’t as robust as average sized hair. Deformation Being lighter than average, fine hair can collapse under weight and is more prone to deformation. This means that it is more susceptible to the effects of gravity and outside forces resulting in it being more easily malleable. This sensitivity to force means that when fine hair is loaded with heavy products, it tends to hang flatter, with less body and volume than coarser hair types. How to Care for Fine Hair For those with fine hair, it is important to revamp your routine and opt for products with lightweight consistencies and fortifying ingredients, particularly targeting the scalp, follicles and hair shaft simultaneously.  Many formulas on the market are filled with harmful, waxy ingredients that weigh down roots with their large molecules and heavy residues.  All MONPURE products are sulphate-free, silicone-free and paraben-free. Fine Haired Women: You Can Condition The Scalp The fallacy that conditioner is purely designated to treat the ends of the hair only further perpetuates the ongoing cycle of dehydrating the scalp. This can lead to an overproduction of sebum that contributes to weighed-down, oily, weak and malnourished hair. People with fine hair need to deliver moisture, nutrients and care to their scalps to ensure that they don’t fall into this trap. MONPURE’s Strengthening Essence-Conditioner, inspired by K-beauty regimes, resembles a skincare essence with its lightweight texture. It is meant to be enjoyed by both the scalp and lengths, without any worry of weighing the hair down. This means you can confidently apply it to the scalp without worrying about suffocating the follicles or making your hair greasy. It effectively replenishes moisture to the scalp that is removed when shampooing, which is essential to maintaining healthy levels of hydration. Revolutionising Hair Oil for Fine Hair We understand that many women worry about their fine locks being weighed down and appearing greasy and lifeless when styling. However, MONPURE’s formulations totally revolutionise this assumption. Our new Ultralight Healthy Hair Oil is innovatively designed to nourish all hair types, even fine hair, as well as enhance shine, protect the strands from heat damage and lock in moisture. Its fast-absorbing, lightweight texture is formulated with an array of nourishing essential oils that do not weigh fine hair down or leave it greasy.  Castor Oil Castor oil is a lightweight oil that is suitable for all hair types, even fine hair. It is perfect for nurturing fragile hair follicles and feeding strands ample doses of nutrients. It features a powerful blend of vitamins, fatty acids, proteins, antioxidants and ricinoleic acid, working to protect against hair breakage and foster shine.  Wheat Germ Oil Wheat germ oil is the richest natural source of Vitamin E, and consists of long chain fatty acids that include Vitamin E and linoleic acid. It is incredibly lightweight and fast-absorbing, and helps to boost hydration, maintain moisture, repair damage and strengthen the strands.  Due to its high potency of hydrating Vitamin E, it also repairs existing damage from heat, colour or environmental stress, while also preventing future damage and breakage. For women with fine hair, wheat germ oil is incredible for creating a softer, smoother and more supple finish to fine hair that often feels lacklustre or dull. Jojoba Seed Oil Jojoba seed oil is a non-greasy, moisturising hair oil that seals moisture into the strands and delivers essential nutrients that fortify locks from within. The versatile oil contains Vitamins E, B and C, as well as copper and zinc, making it perfect for delivering volume and strength to fine strands. Argan Oil Argan oil is a light plant-based oil rich in vitamin E and antioxidants, which helps treat and repair damaged strands. Argan oil naturally increases hair’s elasticity and restores fine, dull, lifeless hair to its healthiest form possible. Understanding the structural makeup of fine hair is the first step in getting to grips with treating and styling it. Although women with fine hair often worry about their strands looking flat, greasy or dull, the MONPURE range is innovatively formulated for all hair types, most notably, fine hair. Revamping your routine and introducing lightweight, fortifying and active ingredients into your scalp and haircare regime allows fine hair to prosper from root to tip. Give Your Fine Hair A Boost From Within The best-selling Follicle Boost Hair Density Serum is the hair growth boosting hero that started it all. It’s a go-to for anyone with fine hair, working to boost fine locks to their optimum potential, and combating thinning at the source. This serum is certainly a key component of any fine-haired regime, working to cultivate thicker, fuller and bouncier hair. Have any questions about fine hair? Reach out to experts@monpure.com.

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Tribute to Her Majesty, Queen Elizabeth II

As a quintessentially and proudly British Brand, Monpure London are deeply saddened as we mourn the death of Her Majesty Queen Elizabeth II at Balmoral in Scotland on Thursday, at the age of 96. We want to pay tribute to the Queen and the enormous impact she made during her lifetime, and the unparalleled legacy she has now left behind. Monpure London significantly values Her Majesty’s incredible contributions to charity work and women’s advocacy, making enormous strides in lifting these communities up, through her substantial donations, systemic changes and inspirational words. Throughout her 70-year reign, Queen Elizabeth demonstrated years of devoted service to her country and its people, upholding an unwavering sense of duty and steadfastness.  Queen Elizabeth II was known to the United Kingdom and the world at large as a symbol of stability, prosperity, unity and continuity for the UK. She served to modernise the Crown as an institution with enduring grace and equanimity. Her Majesty bore witness to and played a significant role in some of the most important moments in history throughout both the 20th and 21st centuries. Let us reflect on some of the most inspirational and historical moments during Her Majesty The Queen’s 70 year reign. Becoming Heir to the Throne - 1952 Born in April 1926, Elizabeth was the daughter of King George VI (Albert Frederick Arthur George) and had little expectation of succeeding the throne until her uncle King Edward VIII, abdicated the throne. After the death of her father, 25-year-old Elizabeth was required to take on the role as Queen, commencing a reign which endured 70 years. Her Love for Corgis - 1936 and Beyond Queen Elizabeth II owned more than 30 corgis over her life. Elizabeth was photographed hugging the dogs as far back as 1936 at age 10, having been given a corgi named Susan for her 18th birthday. The breed was introduced to the royal family by her father, King George VI, in 1933. First Female Royal Family Member to Serve in the Military - 1940s At 18 years old, the then-Princess Elizabeth volunteered as a truck driver and mechanic during World War II - making her the first female member of the royal family to serve in the military. The young Princess was briefly known as No. 230873, Second Subaltern Elizabeth Alexandra Mary Windsor of the Auxiliary Transport Service No. 1. She rose to the rank of honorary junior commander within months. Inspirational Princess - 21 April, 1947 Prior to becoming Queen, a young Princess Elizabeth already knew how to convey the responsibility and duty that came with the crown, before it was even hers to wear, saying in her 21st birthday speech: “I declare before you all that my whole life whether it be long or short shall be devoted to your service.” The tone was set for a Queen truly committed to her people. Wedding to Prince Phillip - 8 September, 1947 Due to post-war austerity in the UK, Princess Elizabeth used clothing ration coupons to purchase the materials for her wedding dress. Elizabeth and Prince Phillip remained married until Philip’s death on April 9, 2021.  Their marriage has often been revered as one of the most enduring and strong partnerships, with the pair constantly supporting each other in their roles, responsibilities and duties. The couple shared a long and happy marriage that spanned seven decades, their unique union capturing the hearts of the nation. Their love for each other was evident, right until the end. Queen Elizabeth’s Coronation - 2 June, 1953 Held at the famed Westminster Abbey, Elizabeth’s Coronation ceremony was the first in history to be broadcast live on television. 27 million people in the United Kingdom watched the ceremony, while 11 million more tuned in on the radio. Westminster Abbey holds special significance as it will also be the location for Queen Elizabeth’s state funeral. From Queen Elizabeth II’s coronation, to her wedding and now her burial, Her Majesty has forged a strong bond with the Abbey. Relationship With Prime Ministers - 70 Years of Service Her Majesty had 15 prime ministers elected into power during her 70 year reign, with the Queen and each Prime Minister having weekly confidential meetings. This private audience between the PM and monarch was an integral part of both their roles, with the PM able to discuss current affairs, policies and seek advice from the sovereign. In recent days, the UK’s Prime Ministers have affirmed how important and enjoyable these audiences were. First Televised Christmas Broadcast - 1957 The Queen's 1957 Christmas Broadcast was a historic event, as it was the first royal Christmas message to be televised. It was also the 25th anniversary of the first Christmas broadcast on the radio. The broadcast was made live from the Long Library at Sandringham, Norfolk. She said in her first televised Christmas broadcast in 1957: “I cannot lead you into battle. I do not give you laws or administer justice. But I can do something else. I can give you my heart and my devotion.” This promise of devotion has been a defining factor of the Queen’s life. Commitment to Women’s Rights - 1966 and 2011 Queen Elizabeth II represented the strength of female power, and also played a part in advocating for women’s rights in her own inspirational way. During the Queen’s Christmas Broadcast in 1966, she spoke out on women’s rights and women’s role in championing a better future: “It is difficult to realise that it was less than 50 years ago that women in Britain were first given the vote, but parliament was first asked to grant this 100 years ago. Yet, in spite of these disabilities, it has been women who have breathed gentleness and care into the harsh progress of mankind.”  With Her Majesty at the helm, the monarchy also voted in favour of abolishing the rule that recognised male precedence in the order of succession to the throne on 28 October 2011, overthrowing centuries of tradition and modernising the institution of the Crown. Staying Calm Under Pressure - 13 June 1981 and 9 July 1982 One of the abiding attributes of the Queen was her ability to keep a steadfast and calm demeanour in the face of challenges. This can be seen in the countless engagements she has undertaken over the years, and on two very memorable occasions… As Queen Elizabeth II rode her horse in a parade near Buckingham Palace for her birthday celebration, six blank shots were fired in her direction. The Queen remained utterly calm as the police descended on the situation, ensuring to soothe her startled horse and continuing with the procession. In 1982, as an intruder named Michael Fagan scaled Buckingham Palace and found a way into the Queen’s bedroom, the Queen spoke to the man for at least 10 minutes before calling for help. What they spoke about is still unknown, but the monarch kept her cool in another precarious position. Guinness World Record Holder, 2007-2022 In 2015, Queen Elizabeth II took the record of the longest-reigning queen, previously held by her great-grandmother Queen Victoria. In 2007, she achieved the record of being the oldest queen. In 2022, she achieved her 70th anniversary of Her Majesty’s reign, making her the first British monarch to have a Platinum Jubilee. Championing Women’s Fashion - 2018 “If I wore beige, no one would know who I was,” Queen Elizabeth II famously said.  To the late Queen, fashion and its meanings were evidently extremely significant. Her clothes were symbolic, as she would incorporate colours, motifs and accessories which spoke to the event she was attending, the head of state she was meeting or the nation she was visiting.  Her gorgeous use of colour allowed her to stand out, bringing joy to those who met her. She would dress boldly when required, subdued when reflecting a national mood, or practical when the event called for it. She was polished, elegant and stylish to a fault, never without consideration. Queen Elizabeth II became the first monarch to attend London Fashion Week, sitting side-by-side with Vogue Editor-in-Chief, Anna Wintour at the Rich Quinn show. Her surprise attendance illustrated Her Majesty’s support of women’s fashion and creativity in her country. Charity Work and Altruism - 70 Years of Service Queen Elizabeth II did more for charity than any other monarch in history. She supported hundreds of British charities, helping the many organisations of which she was patron raise over £1.4bn. The Queen was patron to 510 charities in Britain, including Cancer Research UK, the British Red Cross and Barnado’s. Queen Elizabeth II favoured charities that tackle community and civic issues, alongside education. She set an incredible example when it came to her charitable support, making an enormous impact for millions of people across the country.  As we reflect on and pay tribute to the inspirational, historical and monumental life and reign of Queen Elizabeth II, we want to express our sincerest condolences and thoughts to her family, the people of the United Kingdom and the Commonwealth. We now look to the reign of Queen Elizabeth II’s son, King Charles III.  In his first public address as king, Charles expressed his sorrow over his mother's death and his wishes moving forward. "Queen Elizabeth was a life well-lived; a promise with destiny kept and she is mourned most deeply in her passing. That promise of lifelong service I renew to you all today," he said. Monpure looks forward to a new period in British history, while holding the memory and legacy of Queen Elizabeth II close to our hearts.

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The Best Active Ingredients to Maximise Your Hair Goals

The term ‘active ingredient’ is one we are all too familiar with when it comes to our skincare routines. However, have you ever heard of using active ingredients in your scalp and haircare routine? An active ingredient refers to the ingredient in a specific formulation that is biologically active, and therefore, is most responsible for the effects and activity of the formulation.  Actives are scientifically-grounded and meticulously tested ingredients that deliver the primary benefit of the product (for example, anti-ageing benefits) Inactive ingredients, on the other hand, are used to transport the active ingredient into the scalp and hair (think oil or water-based solutions). The Importance of Active Ingredients for the Scalp Active ingredients are just as beneficial for the hair and scalp as they are in your skincare routine. MONPURE is the first brand in the world to bridge skincare and haircare, formulating active ingredients into our scalp and haircare solutions to deliver real, scientifically-grounded results. There are a myriad of powerful active ingredients that perform everything from providing moisture, warding off bacteria and delivering anti-ageing effects. Some of the most sought after active ingredients (found in many skincare holy grails) include acids, retinols, peptides and antioxidants, all of which are carefully selected and formulated into MONPURE’s award-winning scalp and haircare range. 4 Types of Active Ingredients You Need in Your Scalp and Hair Routine  Plant-Derived Acids Although our scalp goes through a natural exfoliation process, a lack of sun protection, age and build-up from heavy products can hinder that process. A little help from some exfoliating plant-derived acids is often needed to rid the scalp of nasty dead skin cells, residue and debris clogging healthy follicles.  Lactic acid is a form of Alpha Hydroxy Acid (AHA) derived from sugar cane or other plant sources. Lactic acid targets all layers of the scalp skin: it exerts its benefits to the outer layer of the scalp (the epidermis), as well as the deeper layer (the dermis). In the epidermis. AHAs have an exfoliative effect, speeding up cell renewal and shedding dead skin cells collecting on the surface of the scalp. They do this by gently loosening the retained bonds between dead skin cells, allowing them to fall off.  In the dermis, lactic acid helps stimulate collagen production, therefore making it an ideal active ingredient to counteract scalp and hair ageing. This powerful active ingredient works to foster the ideal environment for healthy hair to grow.  Discover lactic acid in MONPURE’s Follicle Boost Hair Density Serum, where it works to rid of dead skin, debris and boost collagen, contributing to healthy hair growth. Salicylic acid is a form of Beta Hydroxy Acid (BHA), an oil-soluble acid that breaks down sebum and deeply penetrates the follicles. Scalp-calming salicylic acid is renowned for its ability to fight scalp acne, bacteria, psoriasis, dandruff and seborrheic dermatitis. Salicylic acid is also keratolytic, meaning it aids in exfoliation and soothes inflammation. Discover the benefits of the active ingredient salicylic acid in MONPURE’s Hydrate and Soothe Scalp Serum, which works to alleviate irritation, calm inflammation and deliver supreme moisture to thirsty scalps. Retinol (Vitamin A) Vitamin A derivative, retinol, is widely celebrated as one of the gold-standard active ingredients in anti-ageing skincare. Retinol’s unrivalled ability to smooth out fine lines, regulate oil production, minimise breakouts and promote cell renewal makes it a mainstay in every beauty lover’s skincare routine. However, have you ever considered how this powerful active ingredient can be used to maximise scalp and hair health? Firstly, retinol is a chemical exfoliant, meaning it decongests the build-up of dead skin cells, product build-up, sweat and debris on the scalp. Exfoliating away build-up helps cultivate the health of the scalp, and in turn, the hair.  Secondly, retinol works to regulate sebum production in the sebaceous gland, the small oil-producing gland that is attached to the hair follicle and releases a fatty substance called sebum (i.e. ‘grease’) into the follicular duct and on the surface of the scalp. So, if you’ve got greasy roots or fine hair, which can often be weighed down by excess sebum, retinol may be the answer to your concerns. Retinol's ability to regulate oil production also has an effect on DHT production, the androgen hormone responsible for hair thinning. Sebum is a known carrier of the androgen hormone DHT, and minimising its presence on the scalp can help minimise hormonal hair loss and thinning. One of the most significant benefits of active ingredient retinol is how it maximises the effects of other hair growth ingredients and solutions by improving the absorption of these ingredients.  Retinol increases skin cell renewal, improves scalp condition and addresses the outer layer of the skin called the stratum corneum, allowing other ingredients to effectively penetrate the scalp. Discover retinol is the Follicle Boost Hair Density Serum, which is a natural solution for hair loss and thinning. Retinol works to maximise the effects of its hair-growth ingredients, while supporting overall scalp health. Peptides You’ve probably heard of peptides in skincare for their anti-ageing benefits, but did you know that these power proteins can also transform the thickness, length and strength of your hair? Peptides are amino acids that are the building blocks of certain proteins needed by the scalp and hair. In fact, more than 90% of hair is protein. Peptides are highly effective due to their small molecular size, allowing them to easily penetrate the hair follicle and deliver powerful benefits. Peptides prevent breakage by increasing moisture retention, restore the inner bonding of the hair and enhance cuticle health. Peptides contribute to hair growth, while also increasing the diameter and elasticity of individual hairs. The MONPURE range features two innovative peptide active ingredients, vegan keratin and vegan silk peptides. Vegan keratin is an essential active ingredient that reinforces the structural integrity of damaged hair. Keratin is the protein naturally found in hair, forming the building-blocks of its structure. Vegan keratin is a moisturising humectant that conditions and hydrates the scalp, while also holding anti-irritant benefits. This vegan alternative also protects, strengthens and repairs fragile strands, as well as boosting shine, smoothness and elasticity. Discover the benefits of vegan keratin in the Strengthening Silk Protein Shampoo and the Ultralight Healthy Hair Oil. Vegan silk peptides are a powerhouse protein that fortifies hair from the root. They deliver a protective barrier to the hair and scalp, shielding it against harmful environmental irritants and stressors. They cultivate a stronger, healthier and more resilient scalp and hair environment, while improving the hair’s smoothness and shine, leaving it silky to the touch. Indulge in the benefits of vegan silk peptides with the Strengthening Silk Protein Shampoo, Strengthening Essence-Conditioner and Nourish and Stimulate Scalp Mask, all of which are formulated with a high percentage of the groundbreaking active ingredient. Antioxidants Antioxidants are active substances that work as the first line of defence against oxidative stress, protecting the body and cells from aggressors such as pollution, UV damage and carcinogens. MONPURE’s results-driven range features an array of pioneering active ingredients brimming with antioxidants that have been scientifically proven to offset the effects of oxidative stress. Oxidative stress can significantly speed up the ageing process of the scalp and hair, and is strongly associated with dermatological scalp conditions as well as androgenic alopecia, the effects of which can wreak havoc on the health of the hair and scalp. MONPURE’s central focus on cultivating scalp health as an incubator of hair health is fundamental to creating a protective barrier against the effects of oxidative stress. MONPURE’s Nourish and Stimulate Scalp Mask delivers an instant dose of antioxidants and essential vitamins to the scalp and follicles, working to neutralise the unstable molecules associated with oxidative stress. The mask’s hero ingredient, Camellia Tea oil, is rich in Vitamins A, B, D and E is a remarkable active antioxidant that prevents scalp and hair damage. The MONPURE range is also rich in the active ingredients Vitamin C and Vitamin E, which have been shown to hold antioxidant properties that counteract the effects of oxidative stress. Discover Vitamin C in… Strengthening Silk Protein Shampoo Hydrate and Soothe Scalp Serum Follicle Boost Hair Density Serum Discover Vitamin E in… Strengthening Essence-Conditioner Nourish and Stimulate Scalp Mask Clarifying Scalp Scrub Follicle Boost Hair Density Serum Hydrate and Soothe Scalp Serum

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Meet MONPURE's Ultralight Healthy Hair Oil

Introducing MONPURE’s newest and most innovative solution that delivers nourishment and shine to your hair, the Ultralight Healthy Hair Oil. The fast-absorbing Ultralight Healthy Hair Oil is specifically designed for fine hair types, with its ultralight, weightless consistency, it won’t weigh down hair and leaves it shiny, healthy and silky to the touch. The Ultralight Healthy Hair Oil supremely nourishes hair strands, while sealing down the cuticle, protecting hair from heat damage, enhancing shine and cultivating healthier and softer feeling hair. Formulated with innovative antioxidants and protective ingredients, this groundbreaking solution is your source to healthy, hydrated hair. One hair oil, four ways! MONPURE’s new Ultralight Healthy Hair Oil is a hair health multitasker, working to improve the condition, health and appearance of the hair. From a daily refresher, to a styling protector to an indulgent treatment, the Ultralight Healthy Hair Oil can do it all. A Styler Use the Ultralight Healthy Hair Oil as a styler to eliminate frizz and smooth flyaways without weighing down fine locks. This innovative hair oil gives your hairstyle the perfect shine and smoothness without leaving it greasy or heavy. A Treatment The Ultralight Healthy Hair Oil is the perfect treatment to replenish moisture to dry and damaged strands while protecting from heat damage, breakage and sealing down the vulnerable cuticle.  A Protector The Ultralight Healthy Healthy Oil’s fortifying ingredients work to strengthen fragile strands while delivering powerful protective and repairing benefits to heat damaged locks. A Refresher Look no further than the Ultralight Healthy Hair Oil for the ideal between-wash refresher, which delivers instant moisture, shine and silkiness to second or third day hair, breathing new life into fine hair. Ultralight Healthy Hair Oil: The Ingredients Let’s delve beneath the surface and discover the inner workings of MONPURE’s new Ultralight Healthy Hair Oil, with each innovative ingredient carefully selected to improve hair health, shine and condition with every use. Vegan Keratin Keratin is the protein naturally found in the hair, forming the building-blocks of its structure. Vegan keratin is a moisturising humectant that conditions and hydrates the hair, while also smoothing down the overlapping cells of the vulnerable cuticle layer. This vegan alternative to keratin also protects, strengthens and repairs fragile strands, as well as boosts shine, smoothness and elasticity. Castor Oil Castor oil is a nutrient-dense essential oil that is extracted from castor beans, and holds a host of healing, hydrating and strengthening properties for the hair. Castor oil is extremely nourishing, with a nutritional makeup composed of a powerful blend of vitamins, fatty acids, proteins and antioxidants. This multitasking oil is perfect for nurturing fragile hair follicles and feeding strands ample doses of nutrients.  Due to its high content of ricinoleic acid, castor oil also protects against hair breakage and fosters stronger strands. Castor oil is also a humectant, meaning it is excellent at locking in moisture and enhancing shine.  Wheat Germ Oil Known as ‘liquid gold for the hair’, wheat germ oil is the ideal antidote for hair damage, including everything from heat styling, colour changes and rough brushing. Wheat germ oil is the richest natural source of Vitamin E, and consists of a long chain of fatty acids that include Vitamin E and linoleic acid. Derived from the seed embryo of the wheat plant, this nourishing oil delivers significant benefits to the hair, helping boost hydration, maintain moisture, repair damage and strengthen the strands.  Due to its high potency of Vitamin E, wheat germ oil boosts and maintains moisture levels in dry hair. It also repairs existing damage from heat, colour or environmental stress, while also preventing future damage and breakage. The emollient properties in wheat germ oil create a softer, smoother and more supple finish to the hair. Coenzyme Q10 Coenzyme Q10 (also known as ubiquinol) has a potent antioxidant effect on the hair and is key for fighting oxidative stress and free radicals on the hair. This unique ingredient is also effective at maintaining youthful, shiny looking hair.  Coenzyme is a powerful bioactive anti-ageing agent that stimulates the gene expression of different hair keratins, especially those which are reduced during ageing processes in hair follicles. When applied to the scalp, Coenzyme Q10 also increases cellular energy and blood flow which can support the high energy demands needed for hair follicles to grow and prosper.  Organic Jojoba Seed Oil Organic jojoba seed oil is the liquid extract from the seeds of the simmondsia chinensis plant, which holds boundless moisturising and hair-healthy benefits. Jojoba seed oil is a lightweight oil that seals moisture into the strands and delivers essential nutrients that strengthen locks from within. The versatile oil contains Vitamins E, B and C, and well as copper and zinc, making it perfect for fortifying strands, promoting thickness and nourishing dry strands.  Organic jojoba seed oil is effective at taming flyaways and frizz due to its ability to seal in moisture and fill in cracks in the cuticle. This also allows jojoba seed oil to repair damage from heat styling and prevent future breakage, as well as impart a beautiful glossy shine to the strands. Argan Oil Argan oil is derived from the kernels of the argan tree, and holds a myriad of hair-healthy benefits. Brimming with essential fatty acids renowned for their moisturising and antioxidant properties, argan oil regulates moisture, nourishes, strengthens and smoothes the hair, while restoring silkiness and shine.  Due to its high potency in antioxidants, Vitamin E and essential fatty acids, argan oil naturally increases hair’s elasticity and restores dull, lifeless hair to its healthiest form possible. Argan oil also helps protect hair from mechanical stress, allowing it to look and feel healthy in the face of blow drying, curling or straightening.

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Nutritional Deficiencies & Hair Loss

Nutritional Deficiencies & Hair Loss Did you know that hair loss can often be related to diet, and more specifically, what’s missing in your diet? Healthy hair growth requires nutrients, vitamins and minerals, so a deficiency in these vital sources of nourishment can lead to hair loss in various forms. Nutritional deficiencies can impact the hair’s structure, follicle development, immune cell functioning, and ultimately, hair growth. Research has shown a strong link between nutritional deficiencies and two common types of hair loss, telogen effluvium and androgenic alopecia.  At MONPURE, we believe in addressing your hair and scalp concerns holistically. We always suggest introducing a healthy combination of effective lifestyle and diet changes alongside expertly-grounded, nutrient-rich solutions for hair loss when tackling your deficiencies and their symptoms. It’s all about feeding your follicles with the vitamins and nutrients they need to prosper, both inside and out. So, what nutritional deficiencies cause hair loss and what is the science behind it? Iron Deficiency An iron deficiency is the world’s most common nutritional deficiency and is a well-known cause of hair loss. Specifically, iron deficiency is linked to a diffuse and rapid onset form of hair loss called telogen effluvium. Research has shown that iron affects hair growth as: Iron produces haemoglobin, the protein found in red blood cells that transports oxygen to various tissues and organs. When your iron levels are low, it becomes harder to transport oxygen to important cells, such as the cells that stimulate hair growth. Iron is an essential component in an enzyme called ribonucleotide reductase that helps stimulate follicles, so low stores of this crucial enzyme can stall new growth and lead to fallout. Hair follicle cells are particularly sensitive to decreasing levels of iron and a deficiency of this essential nutrient plays a central role in hair loss, particularly in certain stages in the lifetime.  Premenopausal women are at higher risk of iron deficiencies due to menstrual blood loss, while postmenopausal women are at a higher risk due to gastrointestonoal blood loss. In fact, about 20% of women and 50% of pregnant women do not have enough iron in their body.  Iron-rich foods to counteract an iron deficiency include red meat, legumes (kidney beans, chickpeas, edamame beans), nuts, dried fruit, spinach and dark chocolate.  Luckily, hair loss as the result of an iron deficiency is almost always recoverable. Studies have shown that the reversal of an iron deficiency has led to restoration of hair growth. By adjusting your diet or introducing supplements to restore your iron supply, it’s almost always possible to regrow your hair to its maximum potential. Zinc Deficiency Zinc deficiencies are linked to a gradual form of hair loss called androgenic alopecia. Zinc is an essential trace element, which means that the body cannot generate it on its own - it must be supplied through diet, supplements or topically. Zinc builds healthy cells, aids in absorbing nutrients and regulates hormones (in this case, androgen hormones that cause hair thinning). An imbalance can upset these functions, leading to hair thinning.  Zinc imbalances can lead to gradual hair thinning, as Zinc aids in: Building healthy cells  Regulating androgen hormones The absorption of other nutrients Research has shown that in patients with androgenic alopecia, all participants had significantly lower zinc levels than healthy controls. Zinc-rich foods that can bolster your intake include: meat, oysters, shellfish, legumes, dairy, eggs and whole grains (quinoa, rice and oats).  Vitamin D Deficiency Vitamin D is an important nutrient that is essential to our health and deficiencies in this vital nutrient are linked to androgenic alopecia. Vitamin D is metabolised by keratin cells, the protein that makes up our hair and scalp skin. A deficiency can interfere with keratin production, resulting in fewer follicles being created and hair growth being inhibited. A deficiency in Vitamin D disrupts this essential process, leading to stunted hair growth and thinning. Research shows that Vitamin D plays an important role in the hair growth cycle. In fact, studies illustrate that people with androgenic alopecia exhibit significantly lower levels of Vitamin D levels and that these levels decrease as hair thinning worsens. Reasons for insufficient vitamin D levels include spending more time indoors, living in an environment with minimal sun exposure, and not eating foods packed with the nutrient. Vitamin D rich foods include salmon, tuna, eggs and mushrooms. Vitamin B12 Deficiency Vitamin B12 is necessary for the creation of DNA and red blood cell formation. It is metabolised in the skin by keratinocytes, which are skin cells that process keratin, the protein building blocks that make up our hair, nails, and skin.  Studies have shown that Vitamin B12 promotes healthy hair growth by assisting in the production of oxygen-rich red blood cells, which feed hair follicles and allow them to prosper. Because the human body doesn’t produce Vitamin B12 naturally, it’s important to get this nutrient from your diet. Vitamin B12 can be found in animal-based foods such as fish, poultry, meat, dairy and eggs. Hair loss can take a serious emotional toll, but luckily, hair loss brought on by nutrient deficiencies can be treated by effectively adding vitamin-rich foods to your diet and feeding your follicles with optimal nutrients. MONPURE always suggests consulting your doctor to investigate nutrient deficiencies before starting any supplement treatment. The best place to start is switching up your diet, ensuring your body has everything it needs to function and (as always), starting at the scalp when it comes to maximising your hair growth journey.  Feed Your Follicles with MONPURE Coupled with boosting your nutritional intake, MONPURE’s Nourish and Stimulate Scalp Mask works like food to the scalp. It delivers essential nutrients, vitamins and fatty acids to cultivate the ultimate environment for hair growth. Hero ingredient, camellia tea oil, is rich in Vitamins A, B, C and E, delivering an intense hit of nourishment to neglected scalps and dull hair, stimulating hair follicles and enhancing the dermatological condition of the scalp.  This nourishing scalp treatment also contains hydrating star ingredients castor oil and argan oil, both of which are brimming with hair-healthy nutrients that feed the follicles. Castor oil is extremely nourishing, with a nutritional makeup composed of a powerful blend of vitamins, fatty acids, proteins and antioxidants. Argan oil has a high potency in antioxidants, Vitamin E and essential fatty acids that regulate moisture, strengthen and smooth the hair, while restoring silkiness and shine. The Follicle Boost Hair Density Serum is also packed with vital nutrients that stimulate the follicles and minimise hair loss. Hero ingredient, pumpkin seed extract, blocks the production of DHT, the hormone responsible for hair loss. It is also abundant in zinc, magnesium and iron, thus holding a protective effect against deficiency-driven hair loss. This innovative ingredient is also brimming with Vitamin E and Linoleic Acid, which hold strong anti-inflammatory effects and decrease oxidation on the scalp, which also combats hair loss.

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The Hormone-Hair Connection

Are Hormones Causing Your Hair Loss? If your scalp is in need of daily washing, your hair is beginning to thin or you’re even noticing a sudden boost in hair fullness, you could point the finger at the hormones that are circulating in your body. The relationship between hair and hormones starts as we are born and continues through every stage of life. From hair-loss-causing androgens such as DHT to hair-boosting oestrogen, hormones play one of the most vital roles in our hair and scalp health. The hair growth cycle and the hair follicle structure are directly affected by the hormones that travel through our bloodstreams. But what exactly are hormones? Hormones are released and regulated by the body’s endocrine system that is made up of specific organs, glands and tissues.  Hormones are the body’s chemical messengers that travel through the bloodstream to coordinate various functions. Fluctuations in sex hormones (hormones that play a role in sexual development and reproduction), stress hormones and thyroid hormones all have various effects on the hair and scalp, and are often the culprits of sudden disruptions in the health of this delicate microbiome.  The Hormone-Hair Connection DHT (dihydrotestosterone) Dihydrotestosterone or DHT is a male sex hormone (A.K.A androgen) that is a more potent form of testosterone. DHT is produced from testosterone by an enzyme called 5-alpha reductase, which converts a certain percentage of the body’s testosterone into DHT to contribute toward certain functions, including maintaining body hair and muscle mass.  When it comes to the hair on our head, however, DHT has the opposite effect. When DHT is flowing through the bloodstream, it can link to receptors on the hair follicles in the scalp, causing them to shrink and become less capable of supporting a healthy head of hair. Specifically, DHT affects the hair by shortening the anagen (growth) phase of the hair growth cycle, while also lengthening the time between the telogen (resting) and new anagen (growth) phase. DHT is primarily responsible for follicular miniaturisation, in which the hair follicle shrinks, producing a shorter and thinner hair shaft.  During follicular miniaturisation, hair follicles that were once producing healthy hairs start to generate thinner hairs with more fragile shafts. As women reach menopausal age, oestrogen and progesterone decrease, while the presence of DHT increases in comparison. As a result, many women will experience increased shedding, delayed new hair growth and finer, thinner hair. Over time, hair becomes more brittle, fragile and thin, as well as more sparse in density.  Along with hair thinning, DHT also significantly affects the health of the scalp. DHT directly triggers the sebaceous glands that exist at the base of the hair follicle, causing them to overproduce sebum. In fact, research suggests that DHT is the principal androgen that mediaties sebum production.   Overproduction of sebum leads to follicle blockages, inflammation and build-up, which in turn, can lead to increased hair thinning or shedding. Sebum is a carrier of DHT, so a build-up of sebum also exacerbates the amount of DHT on the scalp, contributing to further thinning and hormonal fluctuations on the scalp-skin. Get to the root of hormonal hair thinning with the Follicle Boost Hair Density Serum. This daily serum blocks the production of DHT, inhibiting hair thinning at the source. This hair growth elixir works to minimise thinning, stimulate the growth of new follicles and cultivate a healthy hair-growth environment. For women with fine or thinning hair, it boosts fine locks to their optimum potential and is certainly a key component of any thin and fine-haired regime. The Strengthening Essence-Conditioner, inspired by K-beauty regimes, resembles a skincare essence with its lightweight texture. It is perfect for fine or thinning hair types, as it is meant to be enjoyed by both the scalp and lengths, without any worry of greasy consequences. The conditioner, coupled with the Strengthening Silk Protein Shampoo, fortified with vegan silk peptides, is scientifically proven to repair, protect and rebuild frail and fragile strands, which is often an unfortunate reality for those experiencing hair thinning or finer hair with age. Oestrogen Oestrogen is one of the key female sex hormones that is made within the ovaries, and works to power the menstrual cycle and the development of secondary sexual characteristics. In terms of the hair and scalp, research has shown that oestrogen aids hair growth by extending the anagen (growth) phase of the hair growth cycle. Oestrogen also moderates the production and metabolism of androgen hormones, which are the hormonal culprits of hair thinning conditions. Circulating oestrogen will therefore accelerate hair growth and contribute to softer, thicker and healthier hair growth. This is why many women notice increased hair thickness during pregnancy when oestrogen is at an all-time high, as well as the dreaded postpartum hair loss after giving birth. During pregnancy, heightened oestrogen levels prolong the anagen (growth) phase, leading to less shedding and thicker strands.  After delivery the sudden decline in oestrogen leads many women to experience increased amounts of hair loss - as all the hairs that remained in the prolonged anagen (growth) phase transition into the catagen phase. At the time, hair loss appears abundant but only represents the elimination of the additional hairs that had been maintained in the anagen phase during pregnancy when oestrogen was soaring. Luckily, postpartum hair loss as a result of oestrogen decline is very common and only temporary. Most women start regaining their normal hair growth by their child’s first birthday, but many find that their hair growth bounces back even sooner than that. Oestrogen also promotes water retention and plumpness in the skin. Therefore, when it declines during menopause or postpartum, the scalp can become dryer, more irritated or inflamed. The decrease in oestrogen during menopause can lead to increased sensitivity to dryness which can aggravate scalps that are already prone to conditions such as psoriasis and eczema. Overall, dryer skin, a compromised skin-barrier on the scalp and a reduction in moisture retention can lead to flaking, itching and irritation on the scalp, all of which can exacerbate hair loss or hair thinning. In the face of a dry or irritated scalp caused by fluctuating formones, the Clarifying Scalp Scrub works to lift and exfoliate dead skin cells, flakes and debris while improving scalp health. The Hydrate and Soothe Scalp Serum is the perfect antidote to dry, inflamed or itchy scalps, working to alleviate redness, soothe the scalp and retain moisture like a sponge. Progesterone Alongside oestrogen, progesterone is one of the most important female sex hormones involved in the menstrual cycle and pregnancy, and is released by the ovaries. Progesterone levels directly affect the hair and scalp in a variety of ways. Progesterone is a natural hair loss inhibitor as it decreases the conversion of testosterone to DHT by blocking the activity of the enzyme called 5-alpha reductase.  Therefore, lowered progesterone during menopause, postpartum or among those with PCOS (Polycystic Ovarian Syndrome), allows hair-loss-triggering DHT to be produced rapidly and freely, bringing out further hair thinning and shedding. In women with PCOS, for example, a lack of regular ovulation leads to low progesterone levels and elevated androgen levels. As progesterone is a natural androgen blocker and protects the hair follicle from the effects of DHT, women with PCOS cannot effectively inhibit the effects of the heightened androgens and can experience hormonal hair thinning. Cortisol Produced in the adrenal glands, cortisol is your body’s in-built alarm system and is your system’s primary stress hormone. Stress is the body’s natural defence against threat or danger, which causes the blood stream to flood with cortisol that activates the body’s fight-or-flight mechanism. Cortisol also helps limit other bodily functions that aren’t essential to survival. Once the threat passes, hormones return to their usual levels. However, if you are under constant stress, long-term exposure to stress hormones can wreak havoc on many of the body’s processes, including the hair growth cycle. Research has shown that increased cortisol levels, produced by periods of stress, inhibit hair regrowth. For example, exposure to stress hormones over many weeks reduces hair growth as hair follicles remain in an extended telogen (resting) phase and do not transition into the next anagen (growth) phase. Cortisol also prevents the dermal papilla (a cluster of specialised cells that reside at the base of the hair follicle) from secreting a key molecule that activates hair follicle stem cells. Studies have shown that inhibiting cortisol production leads to more rapid hair regrowth and that hair follicle regeneration doesn’t slow with age. Instead, hair follicle stem cells continue to enter the anagen (growth) phase and regenerate hair follicles throughout the lifespan. The primary form of cortisol-induced hair loss is called Telogen Effluvium, and refers to a sudden onset of hair loss that is usually triggered by stress, trauma or serious illness. It results in an excessive amount of hair loss in which up to 70% of anagen hairs can abruptly shift into the telogen phase (versus the normal 15% that elicits shedding before a new anagen phase). This form of stress-related hair loss is mostly ‘reversible’ and temporary, and hair should return to its pre-effluvium density if you manage your stress and bring it under control. It can take less than 6 months for the shedding to stop, while new hair growth can begin in a matter of months. Thyroid Hormones Thyroid hormones control the body’s metabolism, the process in which your body converts food into energy. The two primary hormones released by the thyroid gland are called thyroxine (T4) and triiodothyronine (T3). When these hormones are disrupted due to thyroid conditions, the development of the hair follicle can come disrupted. Hypothyroidism refers to an underactive thyroid, while hyperthyroidism refers to an overactive thyroid. Hypothyroidism is associated with telogen effluvium, along with the appearance of dry, brittle and dull hair strands. Hyperthyroidism can lead to thinning of the hair shaft diameter as well as brittle, greasy hair. People with overactive thyroids can also experience a loss of tensile strength in their hair, as well as premature greying. The good news is that hair loss and a decline in hair health by thyroid conditions is usually temporary. With treatment, hair growth may be noticeable within several months. Targeting DHT: The Follicle Boost Hair Density Serum MONPURE’s innovative Follicle Boost Hair Density Serum targets hair thinning at the source by inhibiting the production of DHT. The hair growth booster’s star ingredient, pumpkin seed extract, has been scientifically proven to block the activity of the 5-alpha reductase enzyme which produces DHT from testosterone. As DHT is the primary cause of hormonal hair thinning, inhibiting this process targets the condition as the source. Pumpkin seed extract also stimulates follicles and delivers nutrients to the scalp. Recent research has demonstrated that topical pumpkin seed oil improved hair growth by 40% over the course of 24 weeks.  The Follicle Boost Hair Density Serum initially targets the catagen (transition) and telogen (resting) phases of the hair growth cycle, working to minimise excess shedding. Then, it boosts the growth of new follicles leaving the telogen phase and entering into a new cycle of the anagen phase. The hair growth elixir also contains follicle-feeding ingredients such as rosemary oil, castor oil and coffee arabica extract, as well as exfoliating retinol and lactic acid that work to improve cell turnover, decongest follicles and prime the scalp for optimal absorption of the serum’s other hair-growth-boosting ingredients.

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5 Easy Steps to Minimise Hair Breakage

How To Break Up with Hair Breakage A common frustration many of us share is that our hair simply is not growing, or in many cases, our hair is still growing but it is breaking just as fast. Breakage is often the culprit of impeded hair growth - meaning you will struggle to retain growth without targeting your breakage first. Hair breakage occurs when hair strands snap, split or become ragged due to impaired cuticle health.  Structurally, the hair cuticle (the outer layer of the hair strand) is made up of overlapping ‘scales’ which seal the underlying layers of the strand. In healthy, undamaged hair, the cuticle layer remains intact, however, breakage occurs when these overlapping scales are damaged or lifted. Protecting your hair from breakage and minimising physical aggressors that wreak havoc on your strands are integral steps in protecting your length and maximising your hair growth journey. Physical stressors that form part of our everyday lives - including daily wear and tear, rough brushing wet strands or friction-causing fabrics - lead to excess breakage and damage. Ultimately, having breakage-prone and fragile hair can make achieving long and full hair growth nearly impossible. Here are 5 failsale lifestyle changes you can make to minimise breakage by eliminating physical stressors… 1. Avoid too-tight hairstyles While we all love the convenience and style of a slick-back ponytail or tight braids, these hairstyles are playing a role in damaging your hair. If your hair is pulled back too tightly, it can begin breaking away from its roots, which may result in hair weakness, splitting and follicle damage. Too-tight styles can also cause tensile stress, which occurs when there is a constant and recurring tugging on hair follicles.  Regular tensile stress can ultimately lead to more serious hair loss conditions, namely, traction alopecia. Traction alopecia is a form of hair loss caused by repeatedly pulling on the hair and trauma to the hair follicles, which usually develops from often wearing tight ponytails, buns or braids. If caught early, traction alopecia is reversible and broken hair can regrow. 2. Silk scrunchies over elastic hair ties An easy step to combat hair breakage is to swap out elastic hair ties for silk scrunchies. Using elastic hair ties can cause tension on the root of the hair, as well as friction around the base of the ponytail - leaving your hair dented, frayed, snagged and broken. Prevent hair breakage in style with the Style & Protect Scrunchie Trio. This collection of exquisite scrunchies is created with 100% high-grade mulberry silk that is extremely soft on delicate strands, holding your styles in place minus the snags. The natural properties of mulberry silk help prevent tangles in the hair, unlike elastic hair ties that pull and tug on the hair over time. MONPURE London’s  mulberry silk scrunchies are also more naturally hydrating than elastic hair ties, as they tend to absorb 30% less moisture than traditional hair ties. Using mulberry silk scrunchies will keep your hair more hydrated and healthy over time, while also reducing frizz, friction and creases. 3. Be gentle on wet hair Did you know that your hair is most vulnerable when wet? The actual structure of the hair changes when wet, meaning that treating your post-showered strands with care is essential to preserve the health of your hair. The hair’s cortex (middle layer) is made up of keratin fibres and temporary hydrogen-based bonds that create the hair’s texture. When water touches the hair, these bonds break, causing the hair to unfold from their natural shape and elongate. As a result, wet hair also stretches more easily than dry hair, deforming the cuticle, causing it to lift and crack.  Hair fibres swell when wet, with our hair’s diameter increasing by as much as 10 to 20%, depending on its texture. So while wet hair is malleable and fragile, it is also a welcoming ground for nourishing and strengthening products that can easily absorb into the strands - which lovingly soak up a lot more active ingredients than usual. Introducing fortifying, protective and hair-healthy ingredients into your hair wash routine not only helps cultivate strength in your strands, it also aids in preventing future damage by reinforcing the hair from the root. Vulnerable wet hair calls for a loading up of a lightweight, nourishing conditioner to replace the lipids and proteins inside the hair shaft, while sealing the outer cuticle. The Strengthening Essence-Conditioner, inspired by K-beauty regimes with its lightweight consistency, nourishes, strengthens and repairs follicles, increases smoothness and boosts elasticity to prevent split ends.   4. Opt for softer fabrics A simple switch you can make to prevent unwanted breakage, tangles and damage is replacing the rough fabrics on your pillowcases and towels with softer, silkier alternatives.  It’s called bed hair for a reason, but it doesn’t need to be that way. The knotty, frizzy and tangled mess that we often notice after a night’s sleep is mostly a result of your cotton pillowcase. We recommend switching out your cotton pillowcase for a silk pillowcase for a number of reasons.  Firstly, tossing and turning throughout the night causes friction, twisting and tangles in your hair, which leaves your hair prone to breakage and damage. Secondly, cotton pillow cases can tug at the hair, causing breakage, split ends and frizz. Finally, cotton pillowcases absorb a significant amount more natural oils and moisture from your hair than silk pillowcases. These natural oils are essential for scalp and hair health, and robbing your hair of them can leave your hair dull and brittle. Sleeping with a silk pillowcase will cut down on all the tangles, dehydration and breakage, while also preserving the benefits of powerful products, ingredients and oils you have treated your locks to. Opting for softer fabrics also extends to our post-shower routine. We recommend using a microfiber towel to gently dry your hair after washing or rinsing. Alongside its fast-drying powers, microfiber is gentler on the strands than regular towels. The coarse texture of regular cotton or terry cloth towels causes the hair shaft to be roughed up during the drying process. Wringing your hair out or rubbing it too hard can worsen this even further, leading to exacerbated split ends, a lifted cuticle and weakened hair. In addition to using gentle microfiber towels to dry your hair, how to go about drying your hair is crucial.  Instead of rigorously wringing, dragging or rubbing your hair, it’s best to blot and squeeze gently to absorb the excess moisture. 5. Brush up on your brushing technique You can protect your hair from breakage and damage with a gentle brushing technique. Brushing your hair is extremely important and beneficial for scalp and hair health. When you brush your hair, you evenly distribute the natural oils from your scalp, produced by the sebaceous glands, from scalp to ends - resulting in healthier hair. A daily brush also boosts blood circulation to the follicles, supplying essential nutrients and oxygen to the scalp and follicles that stimulate healthy hair growth.  When brushing your hair, you should always begin by slowly and gently brushing the ends and working your way up to avoid breakage. Brushing your hair from the root will inevitably cause breakage. When it comes to detangling wet hair, your technique and type of brush are also key to keeping your hair healthy. Using a brush with flexible bristles or a wide-tooth comb are gentler on strands and detangle the hair without pulling. The Heal and Energise Jade Comb detangles wet hair with less friction and more mood-boosting benefits. MONPURE’s Solutions: Protect, Repair, Strengthen Fragile Hair MONPURE’s results-driven range features a range of pioneering ingredients and solutions that are scientifically proven to not only shield and protect against breakage and damage, but also repair affected hair follicles and rebuild the structural integrity and condition of the hair. MONPURE’s vegan keratin is an essential ingredient to reinforce damaged hair’s structural integrity. Keratin is the protein naturally found in hair, forming the building-blocks of its structure. Its repairing abilities smooth down the overlapping layers of the vulnerable cuticle and strengthen the bonds between follicles. This vegan alternative protects, strengthens and repairs fragile strands, as well as boosting shine, smoothness and elasticity. Discover vegan keratin in the Strengthening Silk Protein Shampoo. MONPURE’s pioneering ingredient, vegan silk peptides, are revolutionary in their ability to protect and repair damaged hair. As a vegan alternative to silk peptides, vegan silk peptides fortify hair from the root. It delivers a physical and breathable barrier to the hair and scalp, protecting against external aggressors, while repairing thermal damage by 72%. The application of vegan silk peptides yields scientifically-proven results, and fosters a stronger, healthier and more resilient scalp and hair environment, while improving the hair’s smoothness and shine, leaving it silky to the touch. The Strengthening Silk Protein Shampoo and Strengthening Essence-Conditioner are formulated with a high percentage of the groundbreaking ingredient.  The Strengthening Silk Protein Shampoo works to fortify the structure of fragile hair strands, prevent breakage and rebuild damaged follicles. The Strengthening Essence-Conditioner boosts elasticity, repairs weathered follicles and increases smoothness and shine without weighing down fine hair.

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How to Stimulate Hair Growth: 7 Expert-Approved Tips

Achieving thicker, stronger and longer hair growth requires a little revamp of your hair and scalp regime, as well a handful of healthy lifestyle practices that will boost your hair’s chances for success. However, it is important to approach your hair growth journey with well-managed expectations, with the understanding that healthy hair growth requires patience and consistency, as it forms part of the broader hair growth cycle. Did you know that your hair grows underneath the skin for a full two weeks before it emerges on the scalp? And that the average hair’s growth rate is around 1cm per month? This is why care and attention during the hair’s incubatory period is essential to healthy hair growth. The solution? As with any hair health journey, the cultivation of longer and fuller locks starts at the scalp.  Although hair growth requires patience, there’s plenty you can do to help encourage the process and ensure you’re doing everything you can to maximise your hair growth environment. Whether that’s introducing scalp massages, targeting hormonal hair thinning, opting for a silk pillowcase or dialling down the heat, there are a number of failsafe hair growth secrets that can promote the fullest and longest hair growth ever. Here are 7 expert-approved tips to stimulate healthy hair growth…   1. Treat Your Scalp Like Your Face Taking care of the scalp is at the heart of every hair growth routine. Just like our skin, our scalp can accumulate bacteria, are affected by hormonal fluctuations, pollution, UV radiation, harsh chemicals, oxidative stress and more. It contains hair follicles that are surrounded by blood vessels and nerves and work to regulate hair growth by delivering hormones, nutrients and oxygen that impact the hair’s health and structure. These hair follicles can become clogged, build up with sweat, become inflamed, irritated and directly impact hair growth. Introducing a holistic scalpcare regime as the foundation of healthy hair will significantly impact the rate of hair growth and the health of the hair fibre. When you give your scalp the love and care it deserves, you are ensuring that blood and nutrients can easily target the hair follicle, helping minimise shedding and thinning. At MONPURE, scalp health is at the core of everything we do. We understand that as the hair’s incubator, the dermatological condition of the scalp should be treated as an extension of the skin on our face, and that skincare doesn't end at the hairline. Look out for familiar skincare ingredients like Retinol, Lactic Acid (AHAs) and Salicylic Acid (BHAs) that are relatively untapped treasures in haircare. Considering that the scalp is much oilier and thicker than the skin on our face, it is a breeding ground for microbes, and needs to be nourished and balanced to maintain healthy and growing hair. Alongside these gold-standard staples, look out for powerful anti-inflammatory and antioxidant ingredients, such as Camellia Tea Oil, Aloe Vera and Witch Hazel Water. Discover skincare staple ingredients in… The Great Lengths Regime  2. Target the Hair Growth Cycle It is normal to lose about 50 to 100 hairs per day, which is about 0.001% of our total hair. However, when you notice that amount doubling or even tripling, that is your telltale sign that your hair growth cycle is too short. Various biological and environmental imbalances can disrupt this state of affairs, including stress, hormones, genetics and diet. When combating hair thinning or shedding, it is important to get down to the source and minimise hair loss by targeting the hair growth cycle itself. MONPURE’s best-selling Follicle Boost Hair Density Serum contains natural solutions to hair loss and thinning. Formulated on scientific grounds, this invigorating hair growth elixir works like fertiliser to a flower-bed. It initially works to minimise excess shedding and also boosts the growth of new hair follicles leaving the telogen (shedding) phase and entering into a new cycle of the anagen (growth) phase, which usually takes around 6 months.  The product’s star ingredient, Pumpkin Seed Extract, has been scientifically proven to block the 5-alpha reductase enzyme responsible for converting testosterone into DHT, the hair-loss-causing androgen that shrinks the follicle’s growth phase and prolongs its shedding phase. It also contains Coffee Arabica Extract, proven to offset the effects of DHT through shaft elongation and thickening. What’s more, it’s packed with antioxidants and antimicrobial properties that deliver nutrients and ward off dandruff. It is formulated with Rosemary Oil, which promotes cell turnover, boosts circulation and delivers nutrients and oxygen to the follicles. The serum is also formulated with skincare-staples Retinol and Lactic Acid, that gently decongest clogged hair follicles, promote healthy cell renewal and enhance the absorption of other ingredients and nutrients.   3. Eat a Balanced Diet It’s important to remember that healthy hair growth and retention are supported by a healthy diet. If your diet is missing vital nutrients and vitamins, your hair’s appearance and health will reflect that. When your body is starved of the healthy nutrients it needs to grow healthy hair, or you are experiencing a period of intense stress, your body will shut down processes like hair growth to redirect sparse nutrients and energy to the organs that need them more. If you want to optimise your grocery list for hair growth, look for foods rich in protein, iron, Vitamin B12, omega 3 fatty acids and Vitamin E. An iron deficiency is often responsible for hair fallout before it reaches its maximum length, so consider upping your intake with some red meat, beetroot and dark leafy greens.  4. Dial Down the Heat One of the easiest lifestyle habits to change to help your hair grow healthier and minimise breakage is to dial down and heat and ditch your reliance on hot styling tools. A dependence on styling with hot tools can wreak havoc on the health of your hair if not done with caution and using protective measures. Heat opens the cuticle layer of the hair strand, allowing the hair to dry into the shape and formation created when blow-drying, curling or straightening your hair. This process works by breaking down the hydrogen bonds in the hair, allowing heat to restructure and restyle the hair pattern. Hot styling tools can damage the hair by making it dry and brittle, leading to breakage and shorter hair length. Research has shown that regular heat styling significantly decreases the moisture content of the hair. If you're trying to maximise hair growth, we recommend air-drying your hair when possible and using heat protectant to shield your strands.  MONPURE’s star ingredient, Vegan Silk Peptides, deliver protective properties that regenerate the structure of thermally damaged hair fibres. The application of vegan silk peptides results in 72% thermal damage repair. Discover Vegan Silk Peptides in… Strengthening Silk Protein Shampoo Strengthening Essence-Conditioner Nourish and Stimulate Scalp Mask Follicle Boost Hair Density Serum 5. Minimise Breakage Having breakage-prone hair can make achieving your hair growth goals nearly impossible, so there are a few habits you can implement to mitigate against physical aggressors. Avoid too-tight hairstyles that cause friction and pulling. Swap out elastic hair ties for silk scrunchies. Elastic hair ties can cause tension on the root of the hair, leading to breakage down the hair shaft and split ends. The Style & Protect Scrunchie Trio, created with 100% high-grade mulberry silk are exquisite accessories that are extremely soft on delicate strands, holding your styles in place minus the snags. Protect your hair with a gentle brushing technique. You should always begin brushing from the tips and working your way up. Starting from the root is a recipe for unnecessary damage. Be mindful that your hair is most vulnerable when wet, so be gentle on freshly-washed locks. When hair is wet, its keratin proteins form weaker hydrogen bonds. Wet hair also stretches more easily, deforming the cuticle and causing it to lift and crack. Load up on a lightweight, nourishing conditioner to replace the lipids and proteins inside the hair shaft, while sealing the outer cuticle. The Strengthening Essence-Conditioner, inspired by K-beauty regimes, resembles a skincare essence with its lightweight consistency - allowing you to confidently replenish moisture and nourishment back into the scalp without fear of a weighed-down or greasy aftermath. Wash out your conditioner with cold water. Cold water lays down the cuticle more smoothly, ultimately preventing moisture loss, snags and heat damage. 6. Scalp Massages Just like good quality soil is essential for a healthy flower-bed, a healthy scalp is the foundation of healthy hair growth. Research suggests that scalp massages are extremely beneficial in reducing stress, blood pressure and tension. Scalp massages also increase blood circulation to the scalp and follicles, enhancing the strength of the roots and allowing nutrients to permeate the follicles and stimulate hair growth.  The two most common scalp massage methods are called ‘effleurage’, which are circular stroking movements, and ‘petrissage’, which is a gentle kneading technique on the scalp. Investing in a scalp massager or combing technique into your routine not only works to stimulate hair growth, but also forms a calming and relaxing ritual that soothes tension. Introduce the Heal and Energise Jade Comb into your hair growth regime with an ancient Chinese technique called ‘combing therapy’. Just like the stone Gua Sha and rollers we use on our faces to boost circulation, improve lymphatic drainage and tighten the skin, jade combs can do wonders for the scalp. Using the comb in tandem with the quenching and calming Hydrate and Soothe Scalp Serum, or hair-growth-boosting Follicle Boost Hair Density Serum will stimulate follicles, relieve scalp tension, promote blood circulation, encourage hair growth and boost your overall mood. Read more about how to give yourself a scalp massage here.    7. Sleep With a Silk Pillowcase Waking up with matted and tangled hair certainly doesn’t do you any good on your healthy hair growth journey, and your cotton pillowcase may be the culprit. We recommend switching to a silk pillowcase. The soft silk can boost the hair’s moisture retention from products and oils and reduces friction that could cause tangles and breakage. While this step won’t necessarily speed up your hair growth journey, it cuts down on tangles, breakage and damage, while also preserving all of your hard work in growing your hair.  Healthy hair growth requires a good measure of patience, care and consistency. However, implementing these lifestyle changes, with a strong emphasis on scalp health, is your one way ticket to the fullest, longest and healthiest hair growth yet.

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Menopause and Hair: The Science and Treatment

 Menopause is a time of extreme hormonal changes in a woman’s life, usually occuring between the late 40s and 50s. While we are all familiar with the most common symptoms associated with menopause, such as hot flushes, mood swings and insomnia, many people do not realise that menopause affects our hair too. The onset of menopause and its hormonal changes are usually accompanied by hair thinning and a weakening of the scalp’s protective barriers. For many women, hair is intrinsically linked to self-esteem. So, what are the treatment options available that may help alleviate this physiological and psychological adjustment? What is Menopause?  Menopause is a natural biological process that all women experience at some point in their adulthood. According to our resident general practitioner, Dr. Simmy Kaur, menopause refers to the lack of a period for a course of 12 months, that usually occurs around the age of 51. The scientific community considers going through menopause before the age of 45 as ‘early menopause’.  During this time, the body undergoes numerous physical changes in response to fluctuating hormones. As women age, their ovaries gradually produce fewer follicles, which are essentially responsible for producing the hormones oestrogen and progesterone. This subsequent reduction in hormones accounts for various symptoms, from hot flushes to hair thinning.   How Menopause Affects the Hair New research suggests that over 52% of women will experience some form of hair loss by the age of 50, and by the age of 60, approximately 80% will undergo changes in their hair density. Research suggests that hair thinning during menopause is a direct result of hormonal fluctuations, specifically a declining production of oestrogen and progesterone. These hormones support the growth of hair strands in the following ways: Oestrogen aids hair growth by extending the anagen (growth) phase of the hair growth cycle. Progesterone decreases the conversion of testosterone to DHT by inhibiting the activity of the enzyme called 5-alpha reductase.  A decrease in oestrogen and progesterone levels also leads to an imbalanced ratio of a group of male hormones called androgens in the body. So, what happens when these hormonal balancing scales are tipped? Androgens are primary regulators of the normal hair growth cycle. Sebaceous glands attached at the base of the follicles, the hair follicles themselves and skin cells express androgen hormones and the enzyme 5-alpha reductase that converts testosterone to its more potent form, DHT. Androgen hormones affect the hair strands by: Shortening the anagen (growth) phase of the hair growth cycle. Lengthening the time between the telogen (resting) and new anagen (growth) phase. Shrinking the hair follicle (follicular miniaturisation), producing a shorter and thinner hair shaft.  During follicular miniaturisation, hair follicles that were once producing healthy hairs start to generate thinner hairs with more fragile shafts. As women reach menopausal age, many will experience increased shedding, delayed new hair growth and finer, thinner hair. Over time, hair becomes more brittle, fragile and thin. As well as more sparse in density. In women, gradual thinning usually begins at the part line and sides, followed by increasing diffuse hair thinning radiating down from the top of the head. For women going through menopause, the cause of hair thinning is almost always linked to these hormonal fluctuations. However, there are other factors that can influence their hair and scalp during menopause, including high stress levels, nutrient deficiencies or thyroid conditions. Read more about the causes of hair loss and thinning here.  How Menopause Affects the Scalp  For many women, menopause also affects the health of their skin and scalp, leading to increased scalp irritation, dryness, eczema and dandruff. Due to the hormonal fluctuations that occur during menopause, the scalp skin becomes thinner, weakening the skin’s natural protective barriers. This can provide the perfect environment for the overproduction of the dandruff-producing yeast called Malassezia on the scalp. The decrease in oestrogen and progesterone levels and increased sensitivity to dryness during menopause can often aggravate scalps that are already prone to conditions such as psoriasis and dry scalp. Overall, dryer skin, a compromised skin-barrier on the scalp and a reduction in moisture retention can lead to flaking, itching and irritation on the scalp, all of which can exacerbate the hair thinning that is symptomatic of menopause.  The Psychological Impact of Menopausal Hair Thinning  According to MONPURE’s resident general practitioner, an aspect of hair thinning that should be emphasised is its psychological impact. In fact, research has found that 60% of women who experience hair thinning also report having low self-esteem. Many women report a significant effect on their mental health, including feelings of anxiety, hindrances to self-esteem and even depression. Dr. Kaur offers viable actions women can take pre-menopause to quell its associated symptoms, highlighting that although menopause is a natural occurrence that comes with age, a healthy lifestyle in terms of diet, exercise, sleep and stress-reduction are integral buffers to the onset of acute menopausal symptoms. Treating Menopausal Hair Thinning According to expert Dr. Kaur, the MONPURE range is brimming with products that cultivate the best possible environment for a thriving scalp, even under fluctuating conditions, as they are expertly formulated with scientific grounding and clean, active ingredients.  She particularly sings the praises of the best-selling Follicle Boost Hair Density Serum, in which pumpkin seed extract works to inhibit the 5-alpha reductase enzyme activity that converts testosterone to DHT, a known hair-loss culprit. Skincare acids retinol and lactic acid work together to exfoliate the scalp for improved absorption of other hair boosting and nourishing ingredients, as well as decongesting follicles to ensure bouncier and healthier hair. Rosemary oil and coffee extract stimulate hair growth by delivering nutrients and boosting circulation. Dr. Kaur also spotlights the Nourish and Stimulate Scalp Mask, which is infused with the hero ingredient Camellia Tea Oil that delivers a hit of nourishment to the hair and scalp, ultimately optimising the scalp and hair-growth environment, while leaving your mane silky to the touch. Echoing our ethos here at MONPURE, Dr. Simmy also reiterates that the scalp should be treated as an extension of the skin, and should thus be considered and nurtured accordingly. In terms of treating scalp irritation that may arise during menopause, she recommends the Clarifying Scalp Scrub, which supports the scalp’s microbiome and keeps it flake-free, refreshed and hydrated. It uses biodegradable jojoba beads to gently slough away build-up, sebum and flakes from the surface of the scalp while also polishing and refining the scalp’s texture. Argan oil and shea butter work to regulate moisture on the scalp and regenerate the surface to boost overall scalp health. Hormonal hair thinning is an experience many women will face as they undergo menopause, which can significantly affect their self-esteem and sense of identity. Alongside implementing healthy lifestyle changes, including diet, exercise, sleep and stress-reduction, the MONPURE range offers scientifically-grounded solutions that target hair thinning at the source. By focusing on the scalp and cultivating the hair growth environment, the products deliver the fullest and healthiest hair possible, even under fluctuating conditions. Have a question for our team of experts? Email us at experts@monpure.com.

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MONPURE wins ‘Best Hair Growth Serum’ in ELLE UK, Harper's Bazaar and Good Housekeeping

MONPURE’s Follicle Boost Hair Density Serum took home the gold for the ‘Best Hair Growth Serum’ according to ELLE UK, Harper's Bazaar and Good Housekeep for their roundup of the 10 Best Hair Growth Serums to Revive Damaged Strands. Voted in first place, our best-selling serum was shown to help thinning strands look and feel thicker and denser, all while helping to create a better environment for healthy hair to grow. How They Tested for ‘Best Hair Growth Serum’ The panel of 285 beauty testers as well as in-house experts from ELLE, Harper's Bazaar and Good Housekeeping tried the 19 hair growth serums for a period of eight weeks to discover which product left them with longer, thicker hair. The testers and experts reported signs of hair thickening, strengthening or regrowth, as well as signs of improvements in scalp health. Additionally, the beauty experts used a Hair Matrix machine in their laboratories to analyse the hair follicles and assess how much progress each serum made when it came to hair growth. The rigorous testing for the ‘Best Hair Growth Serum’ ensures that their line-up of favourite products (with MONPURE reigning supreme) actually delivers results. WINNER: Best Hair Growth Serum MONPURE’s Follicle Boost Hair Density Serum took first place and won ‘Best Hair Growth Serum’. According to ELLE, Harper's Bazaar and Good Housekeeping, “In first place is this offering from vegan brand, MONPURE. For starters, it sped up growth and reduced breakages for nearly everyone. If that wasn't enough, our testers enjoyed healthier heads of hair after the trial, with everyone noticing fewer flakes.” “It soothed any scalp irritation and many testers reported newfound smoothness and hydration. Our entire panel spotted fewer pesky split-ends and many saw added volume and mirror-like shine.” What’s Inside the ‘Best Hair Growth Serum’ The winning Follicle Boost Hair Density Serum contains natural solutions to hair loss and thinning. Formulated on scientific grounds, this invigorating hair growth elixir works like fertiliser to a flower-bed. It initially works to minimise excess shedding and also boosts the growth of new hair follicles leaving the telogen (shedding) phase and entering into a new cycle of the anagen (growth) phase, which usually takes around 6 months.  The product’s star ingredient, Pumpkin Seed Extract, has been scientifically proven to block the 5-alpha reductase enzyme responsible for converting testosterone into DHT, the hair-loss-causing androgen that shrinks the follicle’s growth phase and prolongs its shedding phase. It also contains Coffee Arabica Extract, proven to offset the effects of DHT through shaft elongation and thickening. What’s more, it’s packed with antioxidants and antimicrobial properties that deliver nutrients and ward off dandruff. It is formulated with Rosemary Oil, which promotes cell turnover, boosts circulation and delivers nutrients and oxygen to the follicles. The serum is also formulated with skincare-staples Retinol and Lactic Acid, that gently decongest clogged hair follicles, promote healthy cell renewal and enhance the absorption of other ingredients and nutrients. MONPURE’s Awards at Major Beauty Destinations ELLE UK, Harper's Bazaar and Good Housekeeping are some of the world's leading and most esteemed beauty destinations, sharing the latest in beauty products, trends, expert guides and advice on maximising your beauty routine, including your hair and scalp regime. From pioneering hair innovations to the greatest in skincare, these renowned publications inspire their readers for all of their beauty needs. These prestigious awards are such incredible and meaningful achievements that are added to MONPURE’s impressive record of other notable awards. The Follicle Boost Hair Density has already won 4 other prestigious industry awards, so to add ELLE, Harper's Bazaar and Good Housekeeping to our roster makes us extremely proud of the work that we do. We are extremely honoured to receive recognition for our scalp and hair solutions. Our awards and accolades mean so much to us, as their rigorous and expert-driven testing illustrates the effectiveness of MONPURE in maximising scalp and hair health. This recognition, especially from such renowned beauty experts and tastemakers, only inspires us to continue empowering women with the knowledge and understanding of their scalp and hair concerns during different phases of their life.

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